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FEBRUARY 13, 2013

Verve Mobile , a developer of location-based, mobile advertising services, said today that it has raised $14M in a Series C funding. Qualcomm invested in Verve Mobile through its Qualcomm Ventures venture investment group. Qualcomm invested in Verve Mobile through its Qualcomm Ventures venture investment group.

Mobile 147

Mobile Advertising Invest Funding 147

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MARCH 27, 2013

Santa Monica-based online matchmaking site eHarmony is planning a big advertising push, as the firm said it has revamped its management team under founder Dr. Neil Clark Warren. The move comes as eHarmony says it has been working to refresh and revamp its experience and drive users to return to the service. READ MORE>>.

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eHarmony Advertising Santa Monica Sites 170

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DECEMBER 5, 2013

Irvine-based Local.com , which operates a network of local business search sites, announced today that it has launched a new, mobile pay-per-call lead generation network. According to Local.com, its new network will connect consumers searching for local businesses and services with advertisers, via new pay-per-call ads.

Mobile 138

Mobile Advertising Patents Networking 138

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FEBRUARY 21, 2013

One of the biggest issues facing mobile application developers today, is finding new users among a gigantic sea of applications. A Los Angeles-based startup, PaeDae , is looking to change that with a new platform it is calling BARTR , which it says will let mobile app developers exchange traffic and users. READ MORE>>.

Mobile 199

Mobile Develop Development Help 199

socalTECH

JULY 11, 2013

Beachfront said the SDK includes a video player, video management tools, video analytics, and video advertising tools. The company added its mobile video ad services in May. beachfront media mefeedia video publishing software mobile iphone android developer' READ MORE>>. READ MORE>>.

Mobile 171

Mobile Media Burbank Tool 171

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OCTOBER 6, 2017

Hopscotch, led by Laurence Sotsky , has built software which enables sports teams, venues, and others to rapidly create mobile apps for their fans. We caught up with Lauren to hear about Hopscotch, and why teams and schools are turning to the company to power their mobile apps. What is Hopscotch? What do your apps do?

Mobile 162

Mobile Platform El Segundo UCLA 162

Both Sides of the Table

AUGUST 21, 2011

My background was 8 years of telecoms & mobile and 8 years of cloud computing & SaaS – so these two themes were a given. While the media industry is driven by a combination of subscriptions and advertising – it’s clear that the latter plays a unique role in media. I’d take an offer from FourSquare.

Mobile 329

Mobile Advertising Media Marketing 329

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FEBRUARY 26, 2013

Woodland Hills-based ReachLocal said today that it has launched three, brand new services today, including a new website focused on the booking of home services. All of those new services were launched in addition to the new consumer service, ClubLocal.com. READ MORE>>.

ReachLocal 178

ReachLocal Woodland Hills Search Engine Optimization Services 178

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JANUARY 15, 2010

Los Angeles-based Mogreet , the mobile video marketing firm run by James Citron, said earlier this week that it has powered a mobile marketing campaign for Hotel Casa del Mar in Santa Monica. Tags: mogreet video marketing mobile advertising. READ MORE>>.

Mogreet 187

Mogreet Mobile Marketing Santa Monica 187

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OCTOBER 13, 2011

Los Angeles-based AdColony , the mobile video ad network operated by Jirbo, said Wednesday that it has launched a new, self-serve HD video ad platform targeted at mobile devices. Jirbo said its new AdColony Express product allows marketers to upload and submit their own video ad campaigns on iPhone, iPad, and the iPod Touch.

Mobile 124

Mobile Services Google Los Angeles 124

socalTECH

MARCH 21, 2013

Domeyer recently told us how mobile visitors to the web are dramatically changing how Oversee looks at the market, and are pushing the firm to invest more in technology to adapt to mobile users. Debra Domeyer: Number one, we're definitely showing leadership in mobile innovation. That's a huge amount of mobile traffic.

Mobile 224

Mobile CTO Hire CPC Web 224

socalTECH

FEBRUARY 9, 2021

All of the supply we are accessing and selling to advertisers and agencies we are working with have high levels of intent. That's people looking for a particular cell phone, we're accessing keyword intent to drive people to Samsung, who is an advertiser of ours. There have been changes in how people search, such as mobile devices.

Advertising 203

Advertising Startup Google Commerce 203

Berkonomics

NOVEMBER 19, 2020

And the most logical one seemed to be “eyeballs” or number of unique monthly users finding their way to the site or registering for the service. per registered user of ICQ, the early messaging service. And yet, users rave about the service, and spend long durations of time on the site. Remembering the insanity before 2000.

Metrics 296

Metrics Sites Advertising Web 296

Tech Zulu Event

OCTOBER 17, 2012

It is a platform that allows anyone who offers a service to advertise it for free – we promote this profile on the most popular social networks such as Twitter , Facebook, Google Plus, Pinterest, Stumbleupon and many more. Where does someone who is starting a hairdressers advertise their business? What is ProfileTree?

Advertising 79

Advertising Services Social Network Startup 79

Tech Zulu Event

JUNE 25, 2015

Advertising technology is hot with the rise of mobile, evidenced in part by Verizon’s merger with AOL valued at $4.4 billion, and on a much smaller scale, Undertone’s recent acquisition of mobile ad provider Sparkflow. Even so, ads only work if people can see them, and today’s ad formats need to be visible on any device.

Advertising 40

Advertising Media Mobile Buzznet 40

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APRIL 8, 2014

Frequency said the new tool let users create and program channels, manage in-stream video advertising, and get detailed analytics on videos across all of its apps. frequency video management publishing software content streaming mobile iphone' READ MORE>>.

Services 138

Services Content Advertising Web 138

Frank Addante

APRIL 9, 2013

We’re deep into mobile at Rubicon Project these days, and we know that our technology platform is going to help drive the automation of advertising in a huge way for years to come. It’s about creating the right model for mobile. years for mobile automation to become mainstream. By contrast, advertisers have many choices.

Mobile 93

Mobile Advertising Startup Pricing 93

Startup Professionals Musings

OCTOBER 21, 2022

We don’t hear about the remaining several million apps that are mostly free, and garnering only trivial revenue through advertising. Here are some ways we both recommend to beat the odds and thrive in today’s app ecosystem: Sell a digital service through your app. Offer premium services after user is hooked.

Develop 138

Develop Development Platform Mobile 138

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JANUARY 22, 2014

Santa Monica-based NearWoo said today that it has linked up with Google''s DoubleClick Ad Exchange, allowing its 4,000 local mobile advertisers to access the ad inventory on DoubleClick. According to NearWoo, the deal gives its local mobile advertisers access to the sites, apps and games where Google delivers it mobile ads.

Google 200

Google Santa Monica Advertising Mobile 200

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MARCH 15, 2013

Forsblom is now in Los Angeles and San Diego, and reinventing himself with a mobile application company called TenFarms (www.tenfarms.com). Nils Forsblom: TenFarms is a mobile app developer. We build mobile products, not just mobile applications, but products around them. What are TenFarms and PhotoPoll?

Mobile 233

Mobile Southern California Startup Outsource Development 233

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NOVEMBER 12, 2013

Los Angeles-based Circle Street , the developer of a mobile advertising service to help retailers drive local store traffic, has been acquired by media and advertising firm Valassis , according to the company''s venture backer, Crosscut Ventures. Financial terms of the acquisition were not announced. READ MORE>>.

Incubator 153

Incubator Advertising Class Mobile 153

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JULY 17, 2012

Los Angeles-based Mogreet , the mobile marketing and mobile video technology firm headed by James Citron, has launched a new product today, aimed at providing monetization of MMS messages. The firm said the tool makes it simple for companies to generate advertising revenue from opt-in, MMS messaging campaigns.

Mogreet 183

Mogreet Platform Advertising Mobile 183

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FEBRUARY 20, 2014

Santa Monica-based NearWoo , the provider of mobile advertising software for local businesses, announced this morning that it has signed up twenty partners which it says provide advertising marketing and marketing services to small businesses. nearwoo marketing local advertising mobile partnerships partners'

Marketing 147

Marketing Santa Monica Advertising Mobile 147

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NOVEMBER 7, 2017

Los Angeles-based digital advertising company H Code Media , which focuses on the US-Hispanic advertising market, said today that it has signed a partnership deal with Webconsultas , an online health and wellness portal for Spanish speaking readers. READ MORE>>.

Media 113

Media Advertising Los Angeles Content 113

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MAY 23, 2016

Los Angeles-based movie site Fandango is planning a major push of its brand new video on demand service, FandangoNOW , with ads running on TV, online, mobile, outdoor, and in theaters. The move comes six months after Fandango acquired video-on-demand service M-GO from Technicolor and DreamWorks Animation. READ MORE>>.

Fandango 113

Fandango Services Demand Los Angeles 113

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JANUARY 7, 2015

In the last few years, Southern California has been a key market in launching mobile applications and services, due to a huge, mobile-savvy consumer population. So, it''s no surprise that the area--specifically, San Diego--was chosen for the pilot launch of a new service from eBay, called Close5 (www.close5.com),

San Diego 100

San Diego Mobile Marketing Sites 100

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OCTOBER 17, 2017

Los Angeles-based advertising technology developer Social Reality said this morning that it has engaged financial advisors to pursue "strategic alternatives" to its SRAXmd healthcare business. SRAXmd provides digital and mobile advertising services to the healthcare and pharmaceuticals market. READ MORE>>.

Advertising 113

Advertising Acquisition Los Angeles Mobile 113

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JULY 9, 2019

Santa Monica-based MomentFeed , which develops software that helps national brands keep information on their stores up to date across mapping and mobile services, has named Nick Hedges as CEO of the company, MomentFeed said this morning. Hedges also previously has served at Bain & Company, Accenture.com, and Ogilvy & Mather.

Draper 124

Draper Southern California Santa Monica Social Media 124

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DECEMBER 16, 2015

Los Angeles-based audio advertising exchange developer Triton Digital says that it has won a deal to deploy its audio advertising exchange in Southeast Asia, via a deal with company Big Mobile. Big Mobile is based in Singapore. Financial details of the deal were not disclosed. READ MORE>>.

Advertising 100

Advertising Mobile Los Angeles Services 100

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MARCH 11, 2013

Are you trying to figure out where your competitors and running in-app advertising on Android? San Diego-based WhatRunsWhere said today that it has launched a brand new service, which helps advertisers track what ads competitors are running into mobile apps for the Android operating system. READ MORE>>.

Advertising 138

Advertising San Diego Mobile Pricing 138

Startup Professionals Musings

APRIL 16, 2023

Social-media advertising. Social-media advertising relies on popular social media sites (such as Facebook, LinkedIn and Twitter) to generate leads through pay-per-click ads and tweets on sites that target customers in specific demographics. Display advertising. Trade shows.

Marketing 114

Marketing Invest Social Media SEM 114

SoCal Tech Calendar

SEPTEMBER 19, 2008

Thursday, September 25, 2008 -- "Trends in Digital Distribution: Production, Distribution and Advertising" CommNexus. This event explores how production, distribution and advertising have evolved from past business models to support digital content distribution on new media platforms. See [link] (more).

Advertising 100

Advertising Product IP Content 100

SoCal Tech Calendar

OCTOBER 14, 2010

Wednesday, October 20, 2010 -- Dealmaker LA - Is location/geo the key to finding the mobile audience?There's There's a new audience in town.and it's mobile. According to this article , Millenial Media found that 30 percent of mobile subscribers accessing retail content cannot be reached online or in-store. See [link] (more).

Mobile 100

Mobile Commerce Advertising Content 100

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MARCH 2, 2012

Have you every clicked on a mobile ad on your iPhone or Android phone, and found that the ad you clicked into wasn't usable on your mobile phone? Jason Crilly: We're doing mobile landing pages. We're creating really good looking, really easy to use, really effective mobile landing pages. What exactly is PageWoo?

Mobile 249

Mobile Startup Advertising Sites 249

Startup Professionals Musings

AUGUST 22, 2021

Every business I know is intimately familiar with outbound marketing, or pushing your message out to customers through email, newspaper, and television advertising. Mobile devices and apps enhance social interactivity. Only a few really understand the process and value of inbound marketing, for pulling customers to your brand.

Customer 172

Customer Custom Marketing Social Media 172

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APRIL 13, 2011

Los Angeles-based Mogreet , the mobile video advertising firm headed by James Citron, announced today that it has launched a new, Facebook marketing service via Facebook Connect. The firm said it has added a new feature allowing consumers to share videos from Mogreet advertisers on their Facebook news feed, via a single click.

Mogreet 188

Mogreet Advertising News Los Angeles 188

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MARCH 31, 2009

Los Angeles-based GoTV Networks has launched a new mobile, social networking application focused on sharing pictures, videos, and text with their friends and family. GoTV Networks explained that it will support the new application with a combination of advertising and future micropayment subscriptions. READ MORE>>.

Social Network 113

Social Network Networking Mobile Google 113