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Magnite Acquires SpotX For $1.17 Billion

socalTECH

Both Magnite and SpotX operate programmatic video advertising marketplaces, with such customers as A+E Networks, Crackle Plus, The CW Network, Discovery, Disney/Hulu, Electronic Arts, Fox Corporation, fuboTV, Microsoft, Newsy, Philo TV, Pluto TV, Roku, Samsung, Sling TV, Tubi, ViacomCBS, Vizio, Vudu, WarnerMedia and Xumo.

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EdgeCast Doubles Revenues, Tops 225 Employees

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Santa Monica-based content delivery network (CDN) provider EdgeCast said this morning that it doubled its revenues in 2012, and now has more than 225 employees. The firm provides edge network services to help deliver content from such customers as Twitter, Pinterest, Sony, and Hulu to end users.

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EdgeCast, SoftLayer Extend Partnership

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Santa Monica-based content delivery network provider EdgeCast said Wednesday that it has extended its multi-year partnership with hosting provider SoftLayer , and will continue to offer a CDN which is built on EdgeCast''s network. EdgeCast says its CDN services are being used by such customers as Hulu, Twitter, and Pinterest.

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9 Popular Startup Business Model Variations For Scale

Startup Professionals Musings

Based on traditional research, getting new customers is five to ten times harder than getting additional revenue from existing customers. By providing access to a large variety of titles, like NetFlix with streaming movies, or Hulu for TV shows, with new content added regularly, there is always a reason to keep up your subscription.

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DIRECTV Launches Streaming TV App For Kids

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The kid friendly app provides on demand access to content from Nickelodeon, Cartoon Network, HBO, STARZ, Sprout and other networks based on a customer's current DIRECTV programming package. DIRECTV Kids looks to be more of a direct competitor to Hulu's own kids service, Hulu Kids. READ MORE>>.

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9 Subscription Model Variations To JumpStart Growth

Startup Professionals Musings

Based on traditional research, getting new customers is five to ten times harder than getting additional revenue from existing customers. By providing access to a large variety of titles, like NetFlix with streaming movies, or Hulu for TV shows, with new content added regularly, there is always a reason to keep up your subscription.

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Comcast Takes Aim At Online Videos

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Cable provider Comcast appears to be taking aim at online video sites, and has demanded that Internet Service Provider Level 3 pay the company fees in order to transmit Internet online movies and other content to Comcast customers. Tags: comcast level3 internet video streaming hulu.

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