socalTECH

OCTOBER 12, 2015

Kixer develops mobile advertising software which helps publishers and connects mobile web users with apps. Omar Nicola: When we launched the company, it was no surprise that content publishers were struggling to monetize their mobile audience. Most people really hadn't tapped into the mobile web.

Mobile 100

Mobile Startup Content Advertising 100

Startup Professionals Musings

JULY 20, 2020

Scott, published a classic book that I recommend, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising. Display ads on mobile devices, including video and audio, also offer a new opportunity to reach target customers. One of these experts, David T.

Customer 146

Customer Custom Marketing Startup 146

Tech Zulu Event

MARCH 7, 2010

TechZulu will be streaming Digiday : Mobile live from 8:00am - 5:00pm PST Monday 3/8. Discover the what the future holds for you and this game changing media platform. 9:00am: Keynote Presentation: Mobile Advertising: The Hype, The Hope, and The Financial Reality. Presenter: Scott A. Presenter: Scott A.

Mobile 40

Mobile Media Case Study Advertising 40

socalTECH

NOVEMBER 3, 2009

Woodland Hills-based FatTail , a developer of software for managing online advertising for web publishers, announced today that it has launched a new, self-serve display ad selling system called PageGage Direct. The firm's prior products were used by major online publishers and their sales teams to quote and book more traditional, direct ads.

Woodland Hills 140

Woodland Hills SaaS Advertising Web 140

socalTECH

AUGUST 27, 2014

We had worked at another organization together in online marketing, and learned every aspect of the business, from closing new deals, on-boarding new clients, to building media plans. We worked together for four years, and I ended up heading up media buying at that company, and he headed up sales.

Startup 239

Startup El Segundo Marketing Media 239

socalTECH

SEPTEMBER 17, 2008

San Diego-based RoyaltyShare has signed a set of distribution deals for the firm's digital media management and royalty tracking software. According to RoyaltyShare, it has expanded support for distribution to mobile music services LiveWire Mobile, Moderati, SendMe Mobile, Thumbplay and Zed. wireless carriers.

Trident Capital 100

Trident Capital Bertelsmann San Diego Mobile 100

socalTECH

SEPTEMBER 17, 2008

San Diego-based RoyaltyShare has inked a set of distribution deals for the firm's digital media management and royalty tracking software. According to RoyaltyShare, it has expanded support for distribution to mobile music services LiveWire Mobile, Moderati, SendMe Mobile, Thumbplay and Zed. wireless carriers.

Trident Capital 100

Trident Capital Bertelsmann San Diego Mobile 100

Both Sides of the Table

APRIL 17, 2010

We’ll be conducting a series of educational programes covering: fund raising, team building, product development, sales, marketing, business development and how to prioritize your time as a CEO. Lee Essner is formerly a senior exec from WeddingChannel and has much experience in running a successful web property.

Company 276

Company Companies Startup Southern California 276

Tech Zulu Event

JANUARY 19, 2012

“The rise of couponing in late 2008 coincided with the recession of the late 2000s;” this factor combined with an increased consumer interest in mobile technology and devices led to an unprecedented decline in print media. Getting Mobile-Ready. With roughly 91% of the population using mobile devices and 26.3%

Mobile 85

Mobile Software Review Statistics Technical Review 85

Tech Zulu Event

SEPTEMBER 19, 2012

Social Media Week (SMW) helps organizations connect and share the latest social media findings through social, cultural and economic talks and workshops in major cities worldwide. A City of Angels: How Social Media is Bringing LA Closer to Utopia. Social Media and Urban Development in Hollywood. 10:30-11:00am. Tues 9/25.

Social Media 92

Social Media Los Angeles Media Angel 92

socalTECH

JULY 21, 2011

Rob Reed: I was doing social media strategy consulting from 2007 until 2009, what I would really characterize as Social Media 1.0. Now, what we've entered is actually Social Media 2.0, which is based on your mobile device, and it's app based. Now, what we've entered is actually Social Media 2.0,

Social Media 248

Social Media Zumbox Media Startup 248

Tech Zulu Event

DECEMBER 13, 2013

Our mobile phones are capable of doing almost anything these days. We launched with a web app, so we are only web-based. I have three sales guys, who are on commission only. Do you think the main visuals are the appealing factors in digital media? Where do you see the mobile landscape going in the future?

Technical Review 87

Technical Review Mobile Startup Los Angeles 87

Startup Professionals Musings

AUGUST 29, 2015

With the advent of social media and the pervasive move to smartphones, even customers who still prefer to purchase in brick-and-mortar stores have dramatically changed their shopping habits. That means your marketing must now include shopping apps, location-based services and mobile wallets. Blogs must provide value to customers.

Customer 103

Customer Custom Marketing Social Media 103

Startup Professionals Musings

JUNE 5, 2019

Too many business owners still think of “ customer support ” as an after-sale process to rectify customer problems with completed transactions. With the advent of instant communication and social media, customer service starts at the first hint of interest by you, and never ends for repeat customers. The world has changed.

Customer 84

Customer Custom Company Companies 84

Startup Professionals Musings

DECEMBER 10, 2014

Winning entrepreneurs have long since supplemented conventional print and video “push” marketing with digital online interactive “pull” marketing, and more recently added social-local-mobile ( SoLoMo ) to the mix. Mobile and global are driving all of these in innovative new ways to grow your business.

Technical Review 106

Technical Review Startup Innocal Mobile 106

socalTECH

AUGUST 20, 2010

For this morning's interview, we thought we'd talk with Los Angeles-based Sidebar (www.sidebar.com), a venture backed startup in the mobile space, to learn more about what they are up to. Patrick Kennedy: Sidebar is a company that was founded to bring consumers personalized content, focused on mobile delivery of that content.

Content 189

Content Screening Mobile Customer 189

Both Sides of the Table

OCTOBER 17, 2010

Similar current buzz-meter terms include: geo-location, geo-fencing, local deals, local offers, flash sales, group sales, privates sales and augmented reality. Last year’s passé terms that even entrepreneurs cringe at (and the best are embarrassed to lead with) are social network, social media and social games.

Startup 296

Startup Evite Web Ideas 296

Both Sides of the Table

AUGUST 27, 2012

He didn’t mean to make a media storm out of it – it was a simple comment on his Facebook page. But then Marc Andreessen weighed in – as did I and several others – and the media picked up on his comments. We once thought nobody could unseat Google since all inbound traffic to the web came from them.

Technical Review 299

Technical Review Venture Capital Yammer Google 299

Inverted Software

SEPTEMBER 8, 2017

Hootsuite helps you publish and track content by connecting to all of your social media accounts. With Hootsuite you can schedule regular social media updates, find hot content to share, monitor customer interaction and even create sweepstakes or polls. Here is our list: Hootsuite. ConstantContact. Optimove.

Software Review 44

Software Review Tool Software Marketing 44

Both Sides of the Table

JANUARY 19, 2015

40% of all of YouTube is viewed on mobile devices and of high-quality content I believe it is between 60-70% based on my insider data. ” You have an “Elvis Presley like moment” where you realize the next generation is already consuming different media than our tastes might appreciate. .” That is YouTube today.

SEM 150

SEM Content Platform Acquisition 150

Startup Professionals Musings

AUGUST 17, 2018

Scott, published a classic book that I recommend, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising. Display ads on mobile devices, including video and audio, also offer a new opportunity to reach target customers. One of these experts, David T.

Social Media 55

Social Media SEM Startup Advertising 55

Tech Zulu Event

APRIL 25, 2011

and live shows (CMA Awards Red Carpet, Oscars Backstage Pass – All Access Show Oscar.com) for Disney/ABC Television Digital Media Group. Matt McMahon, Fox Digital Entertainment, VP Mobile. Kendall Rhodes, Relativity Media, VP Digital Programming & Content. davidbeebe. Neal Weiss, Yahoo! Originals is Yahoo!’s

Entertainment 96

Entertainment Yahoo Electronic Arts Social Media 96

socalTECH

APRIL 2, 2014

Smartify''s software-as-a-service platform automates all aspects of their digital marketing, across their channels, including mobile, social, email, and web. It''s unique in that we can integrate that into CRM systems, email systems, point-of-sale. What''s your background, and how did you get into this?

Marketing 196

Marketing Pasadena Platform Email 196

Startup Professionals Musings

APRIL 25, 2014

Scott, just published a new book that I like,” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising. Display ads on mobile devices, including video and audio, also offer a new opportunity to reach target customers. One of these experts, David T.

Startup 99

Startup Social Media SEM Advertising 99

Startup Professionals Musings

DECEMBER 23, 2015

Winning entrepreneurs have long since supplemented conventional print and video “push” marketing with digital online interactive “pull” marketing, and more recently added social-local-mobile ( SoLoMo ) to the mix. Mobile and global are driving all of these in innovative new ways to grow your business.

Marketing 56

Marketing Startup Technical Review Innocal 56

Startup Professionals Musings

AUGUST 6, 2016

Scott, published a book a while back that I like, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising. Display ads on mobile devices, including video and audio, also offer a new opportunity to reach target customers. One of these experts, David T.

Customer 60

Customer Custom Marketing Social Media 60

socalTECH

JUNE 23, 2017

We're partnering with the biggest insurance brands, including Nationwide, and many, many others�25 different insurance companies�and taking their insurance policies and selling them in a unified way, making it available to consumers via iOS and Android apps and the web. We're on the journey to let people buy all of their insurance online.

Southern California 244

Southern California Technical Review Startup Commerce 244

SoCal CTO

JUNE 9, 2010

Now, thanks to social media, you don't have to outspend. Through advertising or direct sales, these sites harvest intent. A FB ad targeted at one person (my wife) - Gabriel Weinberg , May 14, 2010 The other day I gave a presentation with Steve Welch on the use of social media in politics. You could just outspend. m pleased.

Startup 248

Startup Venture Capital Conference Social Media 248

socalTECH

NOVEMBER 9, 2012

Demand Media. Demand Media consistently popped up near number one in the list of "companies to work for" from our readers. positions on its site, ranging from software, sales, marketing, to finance. Edmunds.com has been around forever in Los Angeles, but after a recent redesign and a focus on updating its web site, new mobile.

Technical Review 279

Technical Review Company Companies Southern California 279

Tech Zulu Event

OCTOBER 22, 2013

Solaborate is bringing professionals and companies from the tech industry together and connect them through a new social media platform. Today is the day Solaborate is publicly launching a beta-version of their platform on the web with an iOS and Android mobile apps for those on the road.

Social Media 92

Social Media Social Network Tool Mobile 92

Both Sides of the Table

OCTOBER 1, 2009

And Ron Conway has proclaimed that he wants to do up to 40-50 rapid-fire deals in the next 18 months in what is becoming known as the “real time web” (e.g. Every major VC has a stable of portfolio companies that were “in a holding pattern” – too small for an IPO yet the VCs didn’t want to sell them cheaply in a fire sale.

Venture Capital 255

Venture Capital Marketing Startup Social Network 255

Both Sides of the Table

MAY 19, 2010

It’s always fun debating companies with Dana because she’s always so knowledgeable on deals – particularly those in the digital media, ad-tech and eCommerce spaces. The “private sale” market phenomenon was started in France by Vente-Privee (literally means “private sale”) and was replicated in Germany by BrandsforFriends.

Venture Capital 240

Venture Capital Startup Platform Technical Review 240

Tech Zulu Event

SEPTEMBER 18, 2012

Using his connections, he was able to raise funding from his family and other investors to co-found Appboy , a customer relationship management platform for mobile app developers and marketers. Appboy is creating a new category within Mobile Apps, an industry which is growing by 50% each year. About Appboy.

Startup 82

Startup Mobile Platform Ideas 82

Both Sides of the Table

JULY 1, 2010

Analytics also extend to iPhone and web apps using Facebook Connect. Company plans to use the capital to build out sales and marketing and r&d. -a Geodelic develops free mobile applications to easily browse your surroundings (restaurants, banks, businesses, etc). Includes content mobile guides, ie. a fbFund winner.

Zag 248

Zag Truecar Venture Capital CarsDirect 248

Tech Zulu Event

FEBRUARY 8, 2012

With a room full of investors, founders, media, and tech enthusiasts; and a hilariously dramatic orchestral soundtrack that would show up from time to time (Cal Tech Symphony practice happening on the first floor), there was definitely a strong air of excitement through our different stages of the evening.

Technical Review 94

Technical Review Idealab Startup Mobile 94

InfoChachkie

FEBRUARY 24, 2011

Value Prop Twitter Style : SocialStay is: "An easy to set up & manage mobile platform designed for the hospitality industry. We have built SocialStay for scale so I think the ‘chasm’ is both a function of time and sales. You don’t need much… But what you do need is sales. It drives revenue & engages guests."

Startup 233

Startup Design Mobile Social Network 233

Startup Professionals Musings

MARCH 8, 2012

The customer base is no longer a mass audience that can be driven by mass media, but a dynamic network of individual customers who interact with each other, and expect to interact with you as a business. Join in conversations with customers who are already shaping brand perception and sharing their ideas and opinions on the Web.

Customer 93

Customer Custom Networking Entrepreneur 93