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Ace Metrix Gets Investment From WPP

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Los Angeles-based Ace Metrix , which operates an online service which helps television advertisers gauge the effectiveness of their ads, has scored an investment from advertising giant WPP , the firms announced this morning. Financial terms of the investment were not disclosed. READ MORE>>.

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Interview with Steve Goldman, Ace Metrix

socalTECH

Los Angeles-based Ace Metrix (www.acemetrix.com) launched its software-as-a-service, TV advertising rating service last month, and we spoke with the firm's CEO and co-founder, Steve Goldman, recently to learn more about the firm. Ace Metrix is venture backed by Hummer Winblad, and Palomar Ventures. Tell us a bit about your company?