Advertising Related Topics 
Berkonomics
APRIL 21, 2022
We think of media advertising as either paid or free – placed by paying a fee or by a PR firm or by you at no placement cost, especially when you provide editorial content beneficial to the publisher. Expand your definition of advertising to include four, not just two methods of finding your potential customers.
Berkonomics
APRIL 14, 2022
If we never advertised, we’d never sell anything. Perhaps right, but there are three major types of advertising, some requiring large outlays of cash, some not. The types of advertising. First, you can advertise your brand so that people recognize it when they see it in later materials. Measuring your results.
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L.A. Business Journal
JULY 5, 2021
After more than 15 years working in the advertising industry, Charlotte Cochrane understands the power of a well-placed ad to boost a brand’s sales.
socalTECH
JULY 27, 2021
Santa Monica-based car advertising technology developer Adway recently announced it has raised $6M in funding for a new, hardware-driven car advertising network, which uses images projected on the sides of a driver's car to gain exposure for advertisers.
socalTECH
MAY 2, 2017
Los Angeles-based advertising technology developer engage:BDR , which is led by MySpace alum Ted Dhanik, has launched a new product aimed at influencer advertising on Instagram. engage:BDR says it already has been working with such brands as American Apparel, Nasty Gal and ProActiv in creative video and display advertising campaigns.
socalTECH
AUGUST 12, 2021
The company said it offers up a virtual, corporate card which can be used on major advertising platforms, which increases a startup's buying power and also provides 45-day payment terms. Los Angeles-based Trust, a startup founded by former Snap team members, says it has raised $9M in its seed funding round, and launched its company.
socalTECH
FEBRUARY 14, 2020
Los Angeles-based AdQuick , a new startup which is developing software tools to help enable out of home (OOH) advertising, has raised $6M in its Series A, the company said this week. The funding was led by Initialized Capital, and also included WndrCo, Shrug Capital, The Todd & Rahul Angel Fund and Michael Kassan's MediaLink.
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