You want to be sure that you get customer commitments before doing the work do agree a case study afterwards if the project is successful. This article originally appeared on TechCrunch. MORE
Two customer-focused announcements stood out: the reviews API and the customer case studies. In many ways, Apple and Google are following similar paths. MORE
You can push for guarantees that the client or partner will appoint a minimum number of staff to rolling out your product, you can ask them to spend hard dollars on co-marketing, you can ask for commitments to case studies or reference calls or PR releases. MORE
Wednesday, February 15, 2017 -- CASE STUDY: FuelRod -- Mobile Charging on the Go. MIT Enterprise Forum San Diego. One company is rethinking the world of mobile power through rechargeable batteries; in a way you might not expect. Chi Yau and Joe Yeagley are the developers behind FuelRod, a rechargeable mobile battery charger which is changing the travel experience. MORE
View our free mobile white paper or read this case study to get some ideas on how to make the jump to mobile monetization. The following guest post is from Molly Greathouse, a blogger for RingRevenue. MORE
Mobile LAVA is pleased to welcome top BIA/Kelsey analysts Matt Booth andMichael Boland to share authoritative insights into the top trends, marketevents, companies and case studies that are driving current and future opportunities in interactive and mobile local media. Thursday, November 15, 2012 -- Interactive and Mobile Local Media: Trends and Opportunities. MORE
By having reputable people from reputable businesses listed in case studies, on the website with quotes and/or willing to take phone calls makes all the difference in the purchasing decision. This is part of my ongoing series Startup Advice. MORE
Thursday, June 23, 2011 -- Virtualization Trends, Strategies, Case Study. Drill down into a case study of one of the nations largest virtualization implementations. Virtualization is one of the leading IT trends and is expanding in both size and scope. The benefits and creative application of virtualization are many. What are the current trends in this evolving technology? How do you evaluate the technology and various vendor offerings? MORE
Garth will speak about successes in partner development, using case studies from his experience at Klout. TechZulu is pleased to announce that we will be streaming live from the Biz2Beach conference presented by CallFire this Friday August 19 at 2pm PST. MORE
Take Part and Participant Media will present case studies fromtheir successful film campaigns and offline strategies. Thursday, September 22, 2011 -- Moving from Social Media to Social Action. Well discuss how the media landscape is changing the conversation, but what does it really take to translate that to meaningful action? Well explore campaigns that crossed the boundary from social media to taking action. MORE
I’d like to make the case that the article is wrong. We go through case studies like how Mint.com & Magento drove large audiences through great content marketing strategies. MORE
Buchman understands that many people dismiss social as having value for B2B, but the studies she has read support that the majority of research being done for these business decisions is happening online and in social media platforms. MORE
Using case studies and best practice examples, these exhibitor-presented sessions offer you the solutions needed to address your technology challenges and achieve your organizational goals. Thursday, June 8, 2017 -- INTERFACE San Diego 2017. Its critical to stay current with the technology that runs your organization and secures your operational infrastructure. MORE
We’re shipping a number of releases designed to encourage the automation of these orders, and we’re going to be publishing a series of articles, case studies and guides that illustrate how to take advantage of this market growth. MORE
Friday, September 26, 2008 -- "Lean-Agile: Case Studies from Amazon.com and Profitline" SDSIC. More companies are adopting revolutionary new processes known collectively as Lean (reduce waste, improve quality, and time-to-market) and Agile (Scrum, XP) methodologies to develop and deliver the software their customers want, when they want it. But so far most of these initiatives have been driven by technical teams based on technical benefits. MORE
This highly interactive program provides attendees with practical information on best practices in angel investing through a balance of expert presentations, panel discussions and small group case studies. Thursday, April 12, 2012 -- Power of Angel Investing Seminar. This full-day seminar provides an overview of the angel investing process including the details of finding, evaluating, and structuring deals. MORE
Action vs. Analysis - Although its use is in decline, many MBA classes are still taught via the Socratic case method. I recall a lengthy Harvard case from my days at Wharton that explored a large company's convoluted decision process to move from wood to fiberglass skis. MORE
Some really great stuff in 2010 that aims to help startups around product, technology, business models, etc. MORE
Before beginning customer success stories or case studies with a new client, I ask a LOT of questions of my marketing contacts - well before ever talking to one of their happy customers. 2- The goals for their case studies. MORE
Here is a YouTube marketing case study they did. Tonight, in my Facebook feed, ( thanks to Micah Baldwin ), I came across the Hello Flo video. It is YouTube marketing at its best. MORE
The Case for Calling Low. When you hear the case for “call high” it intuitively feels obvious. One of the questions I’m most often asked by CEOs is how to hire sales people. MORE
” Case studies get done with ebullient CEO’s espousing the benefits of said software even though their organization was barely using the product. ROI studies were published. Have they done a business case on the expected benefits? Work with customers on business cases (for internal use) and ask for case studies (for you to publish in marketing). Since 2009 we’ve been in an unequivocal bull market. MORE
Instead of a traditional business school''s case study and textbook approach, UCSB''s Technology Management Program (TMP) emphasizes experiential learning. A version of this article previously appeared in Forbes. Want to be an entrepreneur? Don''t go to Wharton or Harvard. MORE
One that we have done, and published a case study on, is a live deployment picking up thousand of live items for LD Products. As e-commerce continues to grow, one part of that business, one area continues to be a very difficult area to scale efficiently--the labor intensive, back end warehouse, shipping, and fulfillment operation. MORE
You have no choice but to jump into solution mode for a bit to see if your case studies on a successful implementation at other customers opens up the person you’re meeting a bit. This is part of my series on Startup Advice. When I worked in London there were a ton of Aussies. MORE
In each case, the students were glad they remained in school and snagged their diploma before launching their startups. . A version of this article previously appeared on Forbes. Should millennial entrepreneurs go to college? MORE
Although they were all accomplished researchers in their respective areas study, their lectures were theoretical and academic. I especially enjoyed this course because it afforded me with the opportunity to discuss ethical dilemmas raised in case studies involving real companies. MORE
In 2010, after my 5th talk, USC Marshall School produced a case study about the customer centricity offered by the company. MORE
Thursday, March 26, 2009 -- Networking and Case Study. Is branding missing from your corporate strategic plan? Branding is not just a marketing tactic-hear the key elements about strategic branding from Sandra Sellani of The Sellani Group Brand Strategist. Networking and a boxed dinner provided. See [link] (more MORE
Detective Timothy Lohman reviews current trends and scam case studies. Wednesday, May 10, 2017 -- Scam and Cyber Crime Defense. Clean Technology Council. It's virtually impossible to exist in modern society without submitting personal information online. Most people can't get through a day without using the Internet to shop, pay a bill, or check their credit card balance. MORE
So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. But the counter case is equally ineffective. MORE
And the best way to do this is with the placement of a case study, a story told about and by a satisfied customer with something to say about how your product solved their problem or pain. We have grown more than a bit weary of most advertising, no matter in what form. MORE
So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. MORE
You can read more about the Orabrush case study here. The brands at the 4th annual VidCon weren’t there to learn video keyword strategies, they weren’t there to pretend to be cool, they were there to understand their audience. MORE
This event will present a brief case study for branding, grassroots capitalization, and launching of Tenex Health - Forbes® Magazine's Most Promising medical device company of 2011 - through seed, A, and B round investments totaling $19 million. Wednesday, June 13, 2012 -- Successful Medical Device Company Commercialization Without Venture Capital. OCTANe. MORE
It means you can use this respondent as a resource for case studies and marketing quotes in the future. MORE
Case Study Related Topics InfoChachkie
AUGUST 25, 2011
Before beginning customer success stories or case studies with a new client, I ask a LOT of questions of my marketing contacts - well before ever talking to one of their happy customers. 2- The goals for their case studies.
Berkonomics
JUNE 30, 2012
And the best way to do this is with the placement of a case study, a story told about and by a satisfied customer with something to say about how your product solved their problem or pain. We have grown more than a bit weary of most advertising, no matter in what form.
SoCal Tech Calendar
JUNE 17, 2011
Thursday, June 23, 2011 -- Virtualization Trends, Strategies, Case Study. Drill down into a case study of one of the nations largest virtualization implementations. Virtualization is one of the leading IT trends and is expanding in both size and scope. The benefits and creative application of virtualization are many. What are the current trends in this evolving technology? How do you evaluate the technology and various vendor offerings?
SoCal Tech Calendar
MARCH 20, 2009
Thursday, March 26, 2009 -- Networking and Case Study. Is branding missing from your corporate strategic plan? Branding is not just a marketing tactic-hear the key elements about strategic branding from Sandra Sellani of The Sellani Group Brand Strategist. Networking and a boxed dinner provided. See [link] (more
SoCal Tech Calendar
APRIL 6, 2012
This highly interactive program provides attendees with practical information on best practices in angel investing through a balance of expert presentations, panel discussions and small group case studies. Thursday, April 12, 2012 -- Power of Angel Investing Seminar. This full-day seminar provides an overview of the angel investing process including the details of finding, evaluating, and structuring deals.
InfoChachkie
MARCH 2, 2015
Although they were all accomplished researchers in their respective areas study, their lectures were theoretical and academic. I especially enjoyed this course because it afforded me with the opportunity to discuss ethical dilemmas raised in case studies involving real companies.
Both Sides of the Table
JULY 21, 2014
” Case studies get done with ebullient CEO’s espousing the benefits of said software even though their organization was barely using the product. ROI studies were published. Have they done a business case on the expected benefits? Work with customers on business cases (for internal use) and ask for case studies (for you to publish in marketing). Since 2009 we’ve been in an unequivocal bull market.
InfoChachkie
FEBRUARY 25, 2013
Action vs. Analysis - Although its use is in decline, many MBA classes are still taught via the Socratic case method. I recall a lengthy Harvard case from my days at Wharton that explored a large company's convoluted decision process to move from wood to fiberglass skis.
Both Sides of the Table
DECEMBER 17, 2013
The Case for Calling Low. When you hear the case for “call high” it intuitively feels obvious. One of the questions I’m most often asked by CEOs is how to hire sales people.
Tech Zulu Event
MARCH 16, 2013
Buchman understands that many people dismiss social as having value for B2B, but the studies she has read support that the majority of research being done for these business decisions is happening online and in social media platforms.
socalTECH
AUGUST 26, 2016
One that we have done, and published a case study on, is a live deployment picking up thousand of live items for LD Products. As e-commerce continues to grow, one part of that business, one area continues to be a very difficult area to scale efficiently--the labor intensive, back end warehouse, shipping, and fulfillment operation.
InfoChachkie
OCTOBER 20, 2014
Instead of a traditional business school''s case study and textbook approach, UCSB''s Technology Management Program (TMP) emphasizes experiential learning. A version of this article previously appeared in Forbes. Want to be an entrepreneur? Don''t go to Wharton or Harvard.
Xconomy
JUNE 23, 2016
Two customer-focused announcements stood out: the reviews API and the customer case studies. In many ways, Apple and Google are following similar paths.
Berkonomics
AUGUST 21, 2014
It means you can use this respondent as a resource for case studies and marketing quotes in the future.
Both Sides of the Table
MARCH 21, 2013
You want to be sure that you get customer commitments before doing the work do agree a case study afterwards if the project is successful. This article originally appeared on TechCrunch.
Both Sides of the Table
JANUARY 11, 2014
I’d like to make the case that the article is wrong. We go through case studies like how Mint.com & Magento drove large audiences through great content marketing strategies.
SoCal Tech Calendar
JUNE 2, 2017
Using case studies and best practice examples, these exhibitor-presented sessions offer you the solutions needed to address your technology challenges and achieve your organizational goals. Thursday, June 8, 2017 -- INTERFACE San Diego 2017. Its critical to stay current with the technology that runs your organization and secures your operational infrastructure.
Frank Addante
JULY 26, 2013
We’re shipping a number of releases designed to encourage the automation of these orders, and we’re going to be publishing a series of articles, case studies and guides that illustrate how to take advantage of this market growth.
Both Sides of the Table
JUNE 22, 2015
You can push for guarantees that the client or partner will appoint a minimum number of staff to rolling out your product, you can ask them to spend hard dollars on co-marketing, you can ask for commitments to case studies or reference calls or PR releases.
Eric Greenspan
MARCH 25, 2013
In 2010, after my 5th talk, USC Marshall School produced a case study about the customer centricity offered by the company.
SoCal CTO
JANUARY 5, 2011
Some really great stuff in 2010 that aims to help startups around product, technology, business models, etc.
Tech Zulu Event
AUGUST 15, 2011
Garth will speak about successes in partner development, using case studies from his experience at Klout. TechZulu is pleased to announce that we will be streaming live from the Biz2Beach conference presented by CallFire this Friday August 19 at 2pm PST.
SoCal Tech Calendar
FEBRUARY 15, 2017
Wednesday, February 15, 2017 -- CASE STUDY: FuelRod -- Mobile Charging on the Go. MIT Enterprise Forum San Diego. One company is rethinking the world of mobile power through rechargeable batteries; in a way you might not expect. Chi Yau and Joe Yeagley are the developers behind FuelRod, a rechargeable mobile battery charger which is changing the travel experience.
InfoChachkie
JULY 25, 2012
View our free mobile white paper or read this case study to get some ideas on how to make the jump to mobile monetization. The following guest post is from Molly Greathouse, a blogger for RingRevenue.
Tech Zulu Event
JULY 31, 2013
Here is a YouTube marketing case study they did. Tonight, in my Facebook feed, ( thanks to Micah Baldwin ), I came across the Hello Flo video. It is YouTube marketing at its best.
Both Sides of the Table
OCTOBER 4, 2009
By having reputable people from reputable businesses listed in case studies, on the website with quotes and/or willing to take phone calls makes all the difference in the purchasing decision. This is part of my ongoing series Startup Advice.
SoCal Tech Calendar
MAY 4, 2017
Detective Timothy Lohman reviews current trends and scam case studies. Wednesday, May 10, 2017 -- Scam and Cyber Crime Defense. Clean Technology Council. It's virtually impossible to exist in modern society without submitting personal information online. Most people can't get through a day without using the Internet to shop, pay a bill, or check their credit card balance.
Tech Zulu Event
AUGUST 21, 2013
You can read more about the Orabrush case study here. The brands at the 4th annual VidCon weren’t there to learn video keyword strategies, they weren’t there to pretend to be cool, they were there to understand their audience.
SoCal Tech Calendar
NOVEMBER 14, 2012
Mobile LAVA is pleased to welcome top BIA/Kelsey analysts Matt Booth andMichael Boland to share authoritative insights into the top trends, marketevents, companies and case studies that are driving current and future opportunities in interactive and mobile local media. Thursday, November 15, 2012 -- Interactive and Mobile Local Media: Trends and Opportunities.
Both Sides of the Table
JULY 14, 2010
So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. But the counter case is equally ineffective.
Both Sides of the Table
FEBRUARY 3, 2010
You have no choice but to jump into solution mode for a bit to see if your case studies on a successful implementation at other customers opens up the person you’re meeting a bit. This is part of my series on Startup Advice. When I worked in London there were a ton of Aussies.
SoCal Tech Calendar
JUNE 7, 2012
This event will present a brief case study for branding, grassroots capitalization, and launching of Tenex Health - Forbes® Magazine's Most Promising medical device company of 2011 - through seed, A, and B round investments totaling $19 million. Wednesday, June 13, 2012 -- Successful Medical Device Company Commercialization Without Venture Capital. OCTANe.
SoCal Tech Calendar
SEPTEMBER 20, 2011
Take Part and Participant Media will present case studies fromtheir successful film campaigns and offline strategies. Thursday, September 22, 2011 -- Moving from Social Media to Social Action. Well discuss how the media landscape is changing the conversation, but what does it really take to translate that to meaningful action? Well explore campaigns that crossed the boundary from social media to taking action.
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