Harvest your social media contacts

Berkonomics

You may not know that you have access to many “free” sources of social media contacts to help you in your marketing effort. The first semi–secret source is your LinkedIn contact list.

Anonymous Social Media App Nets $550,000

L.A. Business Journal

Santa Monica-based Trill Project, founded by four high-schoolers who want to make social media safer, received on Aug. 15 a total $550,000 in a seed round led by Founders Bootcamp. Founders Bootcamp is a venture studio focused solely on high school entrepreneurs and run out of the UCLA Anderson School of Management’s Cross-Campus space

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How Facebook Videos Can Boost Your Social Media Campaign

Tech.Co

We think a good place to start with this topic is on the subject of social media. Social media is popular. Using video for social media marketing is a powerful tool for building your brand and reaching your clients. Create for Social.

LiveXLive's Slacker Launches Social Media Influencer Station

socalTECH

West Hollywood-based LiveXLive Media , the parent company of Slacker Radio , said today that Heard Well , a record label which is "powered by social tastemakers", will launch a new station on its platform. The new station will be hosted by "social influencers" and focus on spotlighting emerging artists from the online creator comunity. livexlive slacker radio social media influencer record tastemaker station

Half Lives. Social Media. And Snapchat Stories.

Both Sides of the Table

I’ve been online for nearly 30 years (yes, there was CompuServe and Prodigy before the www), blogging for 10 and using social media tools since the earliest days. Snapchat is biggest innovation in media right now and the biggest innovator in product design from a user perspective.

Los Angeles Dodgers Win the World Series Social Media Battle

Tech.Co

However, there is another battle raging between the two teams that you’re likely a little more involved in: social media. However, for those that aren’t burdened by super fandom, social media engagement is key for teams to build their empire.

Social Media Mastermind Meetup

SoCal Tech Calendar

Tuesday, March 21, 2017 -- Social Media Mastermind Meetup. Social Media Mastermind Meetup Group If you haven’t attended one of our group sessions prepare to have your mind blown. We meet up once a week to discuss social media techniques that help your business grow quickly by using. Facebook Instagram Snapchat Twitter Pinterest YoutTube Musically Blogging Reddit Stumbleupon Traffic Generation Email Marketing Easy Tools So much more. See [link] (more

Social Media Platform Greenfly Raises $8.5 Million

L.A. Business Journal

Greenfly, a developer of a social media engagement program, raised an $8.5 million Series B round led by Alpha Edison

The Convergence of Social Media & Traditional Radio

Eric Greenspan

What I mean by this is we do radio better by building it around the web, social media and traditional marketing strategies alongside, behind and wrapped around our radio shows. For one, we built a following by using Facebook and Twitter and other social networking sites.

Snapchat's Evan Spiegel: Fake News Is Social Media's Fault

socalTECH

CEO Evan Spiegel blames social media --implying, indirectly, Facebook--for the phenomenon of "fake news", saying that personalized newsfeeds have revolutionized the way people share and consume content but at a "huge cost to facts, our minds and the entire media industry." Spiegl says Snapchat--unlike others--is working with media companies to make sure they can also profit off the content they produce for its Discover platform.

Have you set your social media listening posts?

Berkonomics

There is so much information being shot at us daily via social media streams that we should monitor and control that which pertains to our business – and do so with some level of expertise.

Social Media for Service Professionals

SoCal CTO

I did a presentation about the use of Social Media to a great group of people who mostly are different kinds of service professionals (attorneys, accountants, consultants, etc.).

Yardi Adds Social Media Marketing Features

socalTECH

Santa Barbara-based apartment leasing software suite developer Yardi has expanded its software to handle social media marketing, according to the firm. Yardi said it has expanded its Yardi Marketing Suite to now handle social media marketing, including a Facebook application and links to Twitter. yardi real estate management software social media marketing

Soci Gets $1.5M For Social Media Marketing

socalTECH

San Diego-based Soci , a developer of a social content discovery engine and social media marketing software product, has raised $1.5M Soci, led by Afif Khoury, develops a social content discovery and marketing engine. The company said it will use the funding to expand its product, which is aimed at national digital service providers, media outlets, marketing agencies, national franchises and enterprise clients.

Social Media Matching

SoCal CTO

People seem to be missing the really big picture of the value of social media and really the Internet for that matter. They look at how current social networking sites work and how online and offline relationships currently work and make the assumption that this represents the value proposition. Just as currency inflation debases money, so social inflation debases relationships. Ignore what social networks and social media looks like today.

Social Media

SoCal Tech Calendar

Social Media. Does social media marketing work? Tired of hearing you have to use Social Media?Is Join TechBiz Connection to hear real life people, who use social media to grow theirbrand awareness and in their businesses. You will learn: Real life examples of social media success stories; How to define ROI for Social Media; Lessons learned and how to avoid the pitfalls; What is coming up that you must prepare for now.

GumGum Launches New Social Media Analysis Tool

socalTECH

Santa Monica-based GumGum , the developer of digital advertising and marketing tools which tie advertising into online photographs and visual content, has rolled out a new social media analysis tool. The new tool, Mantii , uses image recognition to help marketers gain insight into how images are being shared which relate to their brands across such social media services as Twitter, Facebook, and Instagram.

GumGum Ranks NBA Teams On Social Media

socalTECH

Which NBA team is winning, on social media? Los Angeles-based GumGum , the image recognition, computer vision, and advertising technology developer, has rolled out a new service called GumGum Sports Scoreboard , a new tool which helps benchmark and analyze media value generated from NBA team-owned social media accounts.

Jam City Highlights Social Media Stars in Cookie Day Promo

socalTECH

Los Angeles-based mobile game developer Jam City is turning to two social media stars--sisters Justine (aka iJustine) and Jenna Ezarik--in an online social media promotion around National Cookie Day, which is December 4th. jamcity social media cookie holiday ijustine jenna ezarik

Fanattac Gets $1M, Tackles Social Media, Music

socalTECH

Hollywood-based Fanattac , a developer of an online, social media platform which looks to connect music fans and artists, has raised $1M in a funding round. fanattac social media music venture capital funding

Social Media Faking It – Cheaper Than You May Think, But Still Not Worth It

InfoChachkie

How much will social media fame cost you in 2014? Social norming is powerful. If an article has numerous social shares (i.e., This reality encourages some high-profile individuals to manipulate their social media standing by acquiring fake followers.

Spreeify Adds New Social Media Giveaway and Promotions Product

socalTECH

Los Angeles-based Spreeify , the developer of social marketing software headed by Ruben Dua, is launching a new social marketing product it calls Social Swag this week. spreeify social media giveaway promotions startup promotional marketing software

Fan Appz Launch Social Media Marketing Product

socalTECH

Los Angeles-based Fan Appz , which is headed by Jon Siegal, said today that it has launched a new social media marketing product. Fan Appz said it differs from other, social media marketing products because it is focused on helping brands close a sale. The firm's software runs across such social services as Facebook, Twitter, Google+, Tumblr, Pinterest and Instagram. fanappz appz social media marketing software service

Social Media, the Customer Service Spectator, or Superstar?

Eric Greenspan

Using social media to increase your company’s touch and reach with each of your customers may be the most important reason to jump in to this game changing strategy. Social networking is powerful huh? Another great example of the power of social media and customer service.

Social Media Week Efforts Kick Off

socalTECH

The organizers of Social Media Week Los Angeles said today that they have kicked off plans to feature more than 50, free, public events across LA during Social Media Week, September 19-23rd. conference week media social

SOCi Scores $2.25M For Social Media Marketing Tools

socalTECH

San Diego-based SOCi , a developer of social media management and marketing software, has raised $2.25M in funding, the company said Wednesday. SOCi is taking aim at competitors such as Hootsuite, with what it says is a "next-generation" social media content discovery and marketing product. soci social media marketing software venture capital hootsuite saas cloud

Spokeo Targets Law Enforcement Market With Social Media Search Tool

socalTECH

According to Spokeo, it has launched Spokeo for Law Enforcement , an investigative search tool which pulls together both traditional, public records on people and combines that with social media data. spokeo enforcement social media database search tool legal investigationPasadena-based Spokeo , which offers up an online "people search" tool, said it has launched a new product specifically aimed at the law enforcement market.

The Social Media Rules of Engagement

Eric Greenspan

So often I find myself coaching others on how they behave on social networks. About me: I’m a dad, a social research marketer, customer service champion, closet chef, TEDster. In doing so, we “listen” to social conversations and match consumers with sellers of products and services that they truly seek to purchase. The post The Social Media Rules of Engagement appeared first on Eric Greenspan. Social Marketing dos and donts rules Social media

GotCast Plans Spinoff Website For Social Media Contests

socalTECH

Santa Monica-based GotCast , the online casting site run by Alec Shankman, told its users today that it is gearing up to launch a new, spin-off website for its social media contest platform. gotcast casting talent hollywood content mediablastr social media newtorking

SOCI Scores $8.5M For Social Media Management

socalTECH

San Diego-based SOCi , a developer of enterprise, social media management software, announced this morning that it has raised $8.5M SOCi manages social media pages for multi-location and multi-tenant businesses. cloud saas capital venture software marketing media social sociin a Series A funding. The funding was co-led by Vertical Venture Partners and Grayhawk Capital.

Social Media Cyber Threats: 3 Predictions for 2018

Xconomy

Ransomware: Social media will be the number one vehicle for ransomware distribution in 2018. Currently, there are nearly 1 million social media accounts compromised every day, and that number will continue to rise, thanks to the plethora of easily identifiable targets.

Using Social Media To Deal With Customer Trolls

InfoChachkie

Pander, Don''t Preach - When addressing complaints via social media, your intended audience is not the person who feels they were wronged. The post Using Social Media To Deal With Customer Trolls appeared first on infoChachkie

Social Media, Influencer Marketing, and Millennials

SoCal Tech Calendar

Thursday, March 22, 2018 --.

BackAtYou.com Takes On Social Media Marketing

socalTECH

Los Angeles-based BackAtYou.com , a new startup headed by former SodaHead.com founder Michael Glazer, launched itself Wednesday, saying it is providing a self-service platform to help business owners and marketers to create, launch, and analyze social media marketing campaigns and promotions. backatyou startup sodahead social media marketing technology tools

What You Could Learn from @John About Teens and Social Media

Both Sides of the Table

He explained to me that especially for young girls social media apps are really intimidating because increasingly teens are judged by the number of followers they have or by the number of people who like their photos on Instagram.