Infographic: Social Media Spurring E-Commerce Activity

socalTECH

A new study of social media activity and e-commerce, compiled from Los Angeles social tools developer Social Annex , shows that social media is--not surprisingly--playing a far bigger role in online shopping this year.

Social Networking

Tech Coast Venture Network

Manal Richa Social networking is not about technology or what you had for lunch. While creating a major shift in messaging and communication, social networking is literarily changing the way we look at the world. It is about building a global network while having access to instant information and exposing your message to viral growth. Keep in mind though that social networking is a two-way street.

Social Networking Addiction Bears Fruit

Eric Greenspan

I’ve been engaged with social networking for some time now, starting with Myspace and Facebook and just recently (within the last 30 days), Twitter. Isn’t social networking amazing?

The Convergence of Social Media & Traditional Radio

Eric Greenspan

What I mean by this is we do radio better by building it around the web, social media and traditional marketing strategies alongside, behind and wrapped around our radio shows. For one, we built a following by using Facebook and Twitter and other social networking sites.

Social Media, the Customer Service Spectator, or Superstar?

Eric Greenspan

Using social media to increase your company’s touch and reach with each of your customers may be the most important reason to jump in to this game changing strategy. Social networking is powerful huh? Social media and social networking make this possible.

The Social Media Rules of Engagement

Eric Greenspan

So often I find myself coaching others on how they behave on social networks. About me: I’m a dad, a social research marketer, customer service champion, closet chef, TEDster. In doing so, we “listen” to social conversations and match consumers with sellers of products and services that they truly seek to purchase. The post The Social Media Rules of Engagement appeared first on Eric Greenspan.

CitizenHawk Takes On Social Media Monitoring

socalTECH

Aliso Viejo-based CitizenHawk , the venture backed developer of online brand protection services, said today that it has launched a social media monitoring tool. The firm, which is backed by Maveron, said that its new tool allows companies to monitor what people are saying about them and their brands, on popular social networking sites. citizenhawk social media monitoring brand protection software

Soteria Intelligence Takes On Social Media Threat Identification

socalTECH

Los Angeles-based Soteria Intelligence said yesterday that it has launched a new, social media threat assessment service, to help find threats voice on social networks in real time. According to Soteria Intelligence, its service is aimed at identifying things like terrorist activity, celebrity death threats, threats of school shootings, and more by filtering through social media posting.

Beyond Entertainment | Social Media as a Tool for Marketers

Tech Zulu Event

Since its inception into the mainstream fabric of people’s lives, social media and the concept of social networking has gone through a rather peculiar evolutionary transition. The capability for a social app to monetize is now the new standard – like it or not.

Social Media Matching

SoCal CTO

People seem to be missing the really big picture of the value of social media and really the Internet for that matter. They look at how current social networking sites work and how online and offline relationships currently work and make the assumption that this represents the value proposition. Just as currency inflation debases money, so social inflation debases relationships. Ignore what social networks and social media looks like today.

Social Networking Addiction Bears Fruit FAST

Eric Greenspan

I’ve been engaged with social networking for some time now, starting with Myspace and Facebook and just recently (within the last 30 days), Twitter. I could go on and on, but in closing, my experience in using social media/networking has been short but remarkably fruitful.

Best Friday Reads: Social Media Rules Us All, and Mints Billionaires

Xconomy

While the evolution from hunched primates to homo sapiens took tens of millions of years, we needed only about a decade to develop an arched neck that is perennially looking down at a smartphone—presumably one with a social media app open.

Relativity Media Sells Stake To Singaporean Social Networking Company YuuZoo

socalTECH

Beverly Hills-based movie studio Relativity Media --which is behind such titles as Limitless, Masterminds, and Immortals--scored a big investment from Singaporean Internet company YuuZoo , the two companies said this morning. percent of Relativity Media, and now has an option to take a majority stake of the company over the next 24 months. YuuZoo apparently was bidding against Lenovo and Legend Holdings for Relativity Media.

SheKnows Launches Social Media Feature

socalTECH

Los Angeles-based SheKnows , the women's media site run by Evolve Media, said this morning that it has launched a new social media, community features for the service. The company said its new SheKnows Connect social media platform connects into sites such as Facebook and other social networking services, allowing users to challenge their friends to "dares". sheknows evolve media content publishing

Bottlenose Lands $3.6M For Social Media Analytics

socalTECH

Bottlenose , a brand new startup in social media analytics, has raised $3.6M Bottlenose said that its software is helping brands and agencies, including Pepsi, FleishmanHillard, Razorfish, and DigitasLBi, to map and track trends in social networks. capital venture analytics media social bottlenose in a Series A funding round.

Africa’s Largest and Fastest Growing Social Network | Interview with LAGbook’s Chidi Nwaogu

Tech Zulu Event

Today they say its Africa’s largest and fastest growing social networking utility with over 4,000 daily new sign-ups. They also add that LAGbook ranks #2 in the city of Yaba-Lagos, where the social network was incepted, and #37 in the city of Hirtshal, Denmark.

Social Media Week Lands in Los Angeles Sept. 24-28

Tech Zulu Event

Social Media Week (SMW) helps organizations connect and share the latest social media findings through social, cultural and economic talks and workshops in major cities worldwide. They have broken events down by two hubs: Social Tech , and Entertainment.

More investors are betting on virtual influencers like Lil Miquela

TechCrunch LA

Meanwhile, new venture-backed companies like the superstealthy Shadows, SuperPlastic and Toonstar are all developing virtual characters that will launch via social media channels like Snap and Instagram, or on their own platforms.

Social Networking and Business Value

SoCal CTO

Just a quick note that I'll be moderating a Technology Council Event : Social Networking as a Business Strategy May 19, 2009 - Culver City Social networking media are used on a daily basis to grow businesses and expand career opportunities. Individuals use social networking sites such as LinkedIn and Plaxo as career-advancing tools, even more useful in a down economy. Can social networking be a money-maker for companies?

Social Media Marketing

SoCal Tech Calendar

Wednesday, September 1, 2010 -- Social Media Marketing. The German American Business Association (GABA) and Epic States, invite you to an exciting workshop and panel discussion focusing on the social media industry followed by a reception at the UCLA Anderson School of Management. Over the past few years, social networking sites have experienced explosive growth. German American Business Association.

CrownPeak Takes On Social Media

socalTECH

Los Angeles-based CrownPeak has set its sights on the social media space, saying this morning that it has launched a new product which publishes content into social networking sites such as Twitter, LinkedIn, and Facebook. According to Crownpeak, the new product is called the Crownpeak Social Media Publishing Console, and will help marketers manage publishing content to both their own web sites and those social media sites.

What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). What are the big trends that will drive the next phase of social networks?

A Comprehensive View of Social Marketing, Social Media, and Social Networks

SoCal Tech Calendar

Wednesday, September 16, 2009 -- The MIT Enterprise Forum of the Central Coast Presents: A Comprehensive View of Social Marketing, Social Media, and Social Networks. With more and more consumers online though, its not enough to have a marketing strategy based on traditional media outlets  you need to have a significant web presence as well. Ron and Lorrie will also discuss ways to quantify social media as a marketing effort.

Effectiveness of Social Media

SoCal Tech Calendar

Friday, June 19, 2009 -- Three Brands Speak Out on the Effectiveness of Social Media. You've heard the buzz: it's all about social media. Twitter, Facebook, bookmarking, LinkedIn, social networks, microblogs and video. A brand is now defined by a sum of conversations, and we are in a pull world, not a push one.Come learn how three companies successfully use social media to influence perceptions, build awareness and reach customers.

Science Inc Names 500 Startups Matt Monahan as VP Social Media Marketing

Tech Zulu Event

has appointed Matt Monahan as its VP Social Media Marketing to stir its digital business acceleration. Monahan will be in charge of managing Science’s social customer acquisition companies like EverySignal and Madrigold. LA-based Science Inc.,

How The Promise Of Social Media Advertising Is Measuring Up For Adly

socalTECH

We caught up with CEO Walter Delph to hear how the promise of social media advertising has measured up to reality, and what that means for brands and marketers today trying to leverage the new reality of social conversations.

GraphEffect Unveils Social Network for Marketers With API

Tech Zulu Event

GraphEffect today unveiled the latest version of its social network for marketers with an open API for developers. It enables marketing firms to work together on a variety of functions including planning, content creation, analysis, social advertising.

The Social Media Monster; It’s right under YOUR bed.

Eric Greenspan

Which social media portal is the best means in which to promote your wares? If you want to check to see if your vanity URL is available at most major social networks, check out: Contributions by Maryinn. Tags: Eric Greenspan 140conf facebook social media Twitter Twitter? Facebook? Linkedin? Where does it all end? How many are enough? Which one is here to stay and gone tommorow? The answer to these questions lies within the questions themselves. NEVER.

UCLA Looks To Tap Social Networks In Teen Health Effort

socalTECH

The UCLA School of Public Health is looking to tap into the power of social networks, in an attempt to encourage adolescents from 13 to 17 to take better care of their health. According to health care insurer Health Net and UCLA, the two are looking to study the use of Web-based, social media to improve preventative care and decrease emergency room visits among adolescents.

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Driving Purchase Decisions in the Social Media Era

SoCal Tech Calendar

Thursday, November 15, 2012 -- Driving Purchase Decisions in the Social Media Era. Driving Purchase Decisions in the Social Media Era Social media is evolving rapidly and is dramatically altering how purchase decisions are made. As a marketer, this means that your ability to influence purchase decisions will be increasingly determined by what customers' social networks think about your product - in real-time.

CHNL – Social Network For All | Interview With John Wander, Co-founder & CEO

Tech Zulu Event

CHNL aggregates content from Facebook, Twitter, YouTube, LinkedIn, SoundCloud, Tumblr, Instagram and Flickr into one place making it fast, easy, and a beautiful way to discover content as well as to easily share it back out to my social networks, or engage in the conversation happening around that content. It’s a web app that pulls all the content from across your social networks and puts it in one place – your channel. Why Social Networking?

Driving Purchase Decisions in the Social Media Era

SoCal Tech Calendar

Driving Purchase Decisions in the Social Media Era. Social media is evolving rapidly and is dramatically altering how purchase decisions are made. As a marketer, this means that your ability to influence purchase decisions will be increasingly determined by what customers' social networks think about your product - in real-time. Thursday, November 15, 2012 --. TCOSC Marketing and Sales Executives Society.

Top Notch Panelists Secured for SMCLA’s “Social Media for B2B”

Tech Zulu Event

It is going to be an informative night at the next Social Media Club L.A. SMCLA) event at CrossCampus , with some major heavy hitters in the B2B industry dropping social strategy secrets. Social media is all about people.

San Diego Meets the Xconomists: When Social Media is Not Enough

Xconomy

View the Slideshow The technology for online social networks arrived practically hand-in-hand with the Internet. Since the advent of the World Wide Web in the mid-1990s, we’ve seen such networks proliferate, from the Whole Earth ‘Lectronic Link (remember The WELL?) Nowadays, Facebook is the most popular social networking site in the world , with more than 2 billion monthly active users. In San Diego, this higher order of social networking becomes apparent.

Social Media to Build Reputation and Reach Prospects – More Ideas

SoCal CTO

Based on a question I posted in LinkedIn, Serena Ehrlich posted How to Use Social Media to Find Prospects. and provides the following list of suggestions for ways to use social media to build a reputation and to reach prospects. Tom Humbarger had some great suggestions in his post Visible Networking with Tony Karrer – Los Angeles Social Media Starters.

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