Happy Thoughts Spread Faster On Twitter, Says USC Study
NOVEMBER 9, 2015
A new study, published by researchers at the University of Southern California , says that positive emotions are more contagious than negative ones on Twitter. The study--which came out of the USC Viterbi School of Engineering's Information Sciences Institute--correlated the tweets spread by users with the prior positive or negative tweets, based on what had appeared in those same users' stream the prior hour. The study was published online at PLOS.