Your Product Needs to be 10x Better than the Competition to Win. Here’s Why:
Both Sides of the Table
MARCH 11, 2011
So he founded … wait … CitySearch. Some IdeaLab successes / brand names aside from Overture & CitySearch? They would launch quickly and test whether or not there is any demand. We talked about patents. He had the idea that people would want city guides to tell them where to eat and what to do.
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