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We also make some e-commerce revenue, because some people are ranking products, so we can make affiliate revenue or lead revenue on clicks on things like cars. Right now, we are running targeted ads using ad networks or whatnot. That's the initial business model, which is ads and affiliate revenue.
With my background as CTO of Buy.com, if I wanted to hire a Java or.NET developer, I could do a search on those titles with a keyword, and create a list, constrained to Southern Orange County or Southern California. We then create a sorted and ranked list, based on those scores. I can then see who are the top rated people for that position.
They should also know how to read and create coding of HTML, Java and so forth. There is also the technological aspect of incorporating e-commerce into the web site designs that they must consider working with. The Web Team should have a phenomenal understanding of usability, that is making sure the website is usable by end users.
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