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Upfront Ventures Raised New $280 Million Fund

Both Sides of the Table

We’ve been dying to tell you all for a while that we had raised a new venture capital fund and of course given SEC filing requirements the story was somewhat already scooped by the always-in-the-know Dan Primack a few weeks ago. If you want to understand how the VC industry is changing there is a great primer in the link.

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Reflections on 2019: Kelly Perdew, Moonshots Capital

socalTECH

Every year, at the end of the year, we share some reflections on the past year from our readers, entrepreneurs, venture capitalists, sponsors, and others in the local technology community. Today, we share the thoughts of Kelly Perdew , the founder and Managing Director of Moonshots Capital (www.moonshotscapital.com).

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Interview with Mark Suster, GRP Partners

socalTECH

GRP has just recently closed on a new $200M fund, and Mark has been one of the more active venture capitalists in the Los Angeles area in recent months. You know Zag, herein town, and more recently our new car investment, TrueCar. What's your thoughts on the local venture market? That's what I'm hoping to do.

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How to Develop Your Fund Raising Strategy

Both Sides of the Table

I raised money as an entrepreneur, like you, in 1999, 2000, 2001, 2003 and 2005 for two different companies. And of course I’ve sat on the other side of the table: As a VC. This is not just the perspective of a VC although I can’t say I have zero VC bias. I’ve raised seed rounds and A-D rounds.

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How Startups Can Use Metrics to Drive Success

Both Sides of the Table

Most people under estimate the challenge of winning “share of mind” the least understood concept with tech entrepreneurs. But there are other reasons people churn – low product quality, inability to understand the value of the product, costs, competitive products, etc. At 99 cents they’re disposable. In 6 months? In 3 months?

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Can You Really Build a Great Tech Firm Outside Silicon Valley?

Both Sides of the Table

Last year I was on Sand Hill Road in Silicon Valley meeting with one of the most prominent venture capital firms in the country. The VC partner, somebody I greatly respect said, “Yeah, we like Gil and what they’re doing. In my LA I often see computer screens open with entrepreneurs talking about digital media.