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Why Hopscotch Is Behind Your Favorite Mobile Sports App, with Laurence Sotsky

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If you're an NCAA fan, and you've loaded the app for your favorite team, there's a high likelyhood that the app is actually the product of El Segundo-based Hopscotch (www.gohopscotch.com). Why are these colleges using you, rather than investing in their own custom applications?

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