Both Sides of the Table

DECEMBER 5, 2010

.&# They had a proprietary browser, their own search engine, their own content, chat rooms, email system, etc. Brands didn’t advertise their web pages they advertised “AOL Keywords.&# If you were a newly minted, venture-backed consumer Internet company you had to have a deal with AOL to reach your customers.

Social Network 297

Social Network Networking Web 2.0 Web 297

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Technical Review 76

Technical Review Technology Activision Entertainment 76

Both Sides of the Table

DECEMBER 5, 2010

We had email, instant messaging, group calendars, discussion boards, etc. They had a proprietary browser, their own search engine, their own content, chat rooms, email system, etc. But AOL brought online services, email, chat and discussion boards to the masses and thus educated a generation that paved the way for others.

Social Network 318

Social Network Networking Web 2.0 Startup 318