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Technical Advisors: Every Web/Mobile Startup Must Have One

SoCal CTO

But what was interesting to me was that I found myself recommending that each of them should have a technical adviser. Review the code being built. This is exactly the kind of thing I'm doing as a Part-Time CTO or Technical Advisor for startups. There are two kinds of advisors that are commonly needed.

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Len Short (Red)ily Discusses Google, Bono & Steve Jobs

InfoChachkie

Len Short is truly an online marketing pioneer, heading up marketing at Charles Schwab, AOL and then (PRODUCT)RED. Before his career moved online, Len worked on major marketing campaigns for credit card companies and rolled out MCI’s highly successful “Friends and Family” marketing campaign.

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What is the Right Burn Rate at a Startup Company?

Both Sides of the Table

by Michael Woolf that is worth any startup founder reading to get a sense of perspective on the reality warp that is startup world during a frothy market such as 1997-1999, 2005-2007 or 2012-2014. We’re going to start aggressively spend money on marketing our product. (it is also the title of a fabulous book from Internet 1.0

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Roping in the Legal Eagles

InfoChachkie

Yet, despite his exceptional courtroom theatrics, you would be foolhardy to hire good old Johnnie to review your software cross-licensing agreement. A startup-oriented lawyer may not be able to convince a jury of a guilty man’s innocence, but they can guide your adVenture through the menacing legal shoals it will no doubt face.