10 Rules of Thumb for Startup Investment Valuation
Startup Professionals Musings
NOVEMBER 26, 2012
This time I’ll use a hypothetical health-care web site company named NewCo as an example to illustrate the points. The value of patents and trademarks is not certifiable, especially if you are only at the provisional stage. Early customers and contracts in progress add value. NewCo doesn’t have any of these yet.
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