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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

The “private sale” market phenomenon was started in France by Vente-Privee (literally means “private sale”) and was replicated in Germany by BrandsforFriends. Gilt Group is currently the largest private sale web site in US. In the show we talked about why this is important to mobile application developers.

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Interview with Ian Swanson, Sometrics

socalTECH

The majority of them are social application developers, who have social applications on Facebook, MySpace, Friendster, Bebo, and Hi5, either using the Facebook API or OpenSocial. The platforms will be using it to serve ads into their ecosystem, essentially allowing their ad sales teams to sell into their impressions.

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Interview with Sometrics, Ian Swanson

socalTECH

The majority of them are social application developers, who have social applications on Facebook, MySpace, Friendster, Bebo, and Hi5, either using the Facebook API or OpenSocial. The platforms will be using it to serve ads into their ecosystem, essentially allowing their ad sales teams to sell into their impressions.