Startup Professionals Musings

OCTOBER 13, 2012

New entrepreneurs who want to survive, and optimize the growth of their startups, need to think globally, and act locally, from day one. The middle and above-middle class population of China will grow from 172 million in 2010 to 314 million in 2015. Anticipate greater growth outside of North America. Speak the customer’s language.

Marketing 104

Marketing Startup Patents Offshore 104

Startup Professionals Musings

JULY 5, 2010

Entrepreneurs who want to survive, and optimize the growth of their startups, need to think globally, and act locally, popularly known as “glocalization.” China’s middle class is expected to grow to some 650 million by 2010. When buyers in one region start to slow down, look for buyers in other geographies to take up the slack.

Startup 89

Startup Patents Offshore Demand 89

Startup Professionals Musings

NOVEMBER 21, 2013

New entrepreneurs who want to survive, and optimize the growth of their startups, need to think globally, and act locally, from day one. The middle and above-middle class population of China will grow from 172 million in 2010 to 314 million by 2015. business entrepreneur glocalization localization startup' Marty Zwilling.

Entrepreneur 97

Entrepreneur Patents Startup Offshore 97

Startup Professionals Musings

AUGUST 20, 2011

New entrepreneurs who want to survive, and optimize the growth of their startups, need to think globally, and act locally, from day one. The middle and above-middle class population of China will grow from 172 million in 2010 to 314 million in 2015. Anticipate greater growth outside of North America. Speak the customer’s language.

Entrepreneur 103

Entrepreneur Patents Offshore Startup 103