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What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

If you were a newly minted, venture-backed consumer Internet company you had to have a deal with AOL to reach your customers. By the mid-nineties we had the World Wide Web, which gave us a standard way to publish web pages using HTML. They controlled distribution to the masses. Don’t Stop Believing. Social Networking in Web 1.0: