2012 Book Framework Writing 
TechCrunch LA
FEBRUARY 20, 2019
Start writing down predictions about people, companies, and markets. Pro tip: take on the mantle of book editor for a major tech publication, and the publishers will mail you books for free. We get at least a dozen at the TC offices every week, which is why we write about books so often around here these days.
Both Sides of the Table
SEPTEMBER 28, 2014
Let’s set up a framework. it is also the title of a fabulous book from Internet 1.0 by Michael Woolf that is worth any startup founder reading to get a sense of perspective on the reality warp that is startup world during a frothy market such as 1997-1999, 2005-2007 or 2012-2014. (it Gross Burn vs. Net Burn.
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