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Rubicon Project Buys SiteScout

socalTECH

Los Angeles-based Rubicon Project , the online advertising optimization firm backed by Clearstone, Mayfield, IDG, and Peacock Equity Fund, announced this morning that it has acquired SiteScout , a Seattle-based firm providing malware security technology. Financial terms of the buy were not announced. READ MORE>>.

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Rubicon Project Raises $18M, Buys Fox Audience Network

socalTECH

Rubicon said that the new funding round came from News Corporation, Clearstone Venture Partners, IDG Ventures Asia, Mayfield Fund, NBC Universal's Peacock Equity Fund and Jarl Mohn. Intead, the firm is using FAN's acquisition to add around 100 employees from FAN as part of its engineering and product team. READ MORE>>.

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Rubicon Projects Raises $13M More

socalTECH

Los Angeles-based Rubicon Project , which operates an online advertising optimization service, is announcing this morning that the firm has raised $13M more in a combination of equity and debt. Rubicon Project operates a service which helps online publishers optimize which advertising networks to use on their web sites, to improve their CPMs.