Advertising Angel GRP Partners Web 
socalTECH
JULY 2, 2010
Looking to reduce its dependence on Twitter's fickle advertising policy, Los Angeles-based Ad.ly , the Twitter advertising startup backed by Greycroft Partners and GRP Partners, said earlier this week that it has extended its platform to applications and websites. The new, Ad.ly READ MORE>>.
socalTECH
MAY 24, 2010
Micro-messaging service Twitter said this morning that it is banning third-party advertising in its stream, taking direct aim at Los Angeles-based Twitter advertising service Ad.ly. is backed by GRP Partners, Greycroft Ventures, and LowerMyBills founder Matt Coffin.
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socalTECH
OCTOBER 8, 2010
Los Angeles-based GumGum , which helps web publishers license celebrity and other photos, has rolled out a new Image Toolbar feature for the firm's service, the firm said today. GumGum is one of this year's class of Launchpad LA members, and is backed by GRP Partners, First Round Capital, and others. READ MORE>>.
Both Sides of the Table
MARCH 12, 2013
It is with great pleasure that I can finally announce that we have added Greg Bettinelli as a partner at GRP Partners. Greg was the first person to share with me the insights of mobile conversion and why with a simpler product selection and conversion funnel they would get higher conversion on mobile than on the web.
socalTECH
DECEMBER 30, 2010
1) Mobile web. The current incarnation of the mobile web changes what the Internet IS to users, and the manner in which it is incorporated into their lives. (2) 2) Advertising in the Facebook ecosystem. I'll list three, not necessarily in order. (1) 3) Cloud computing offerings as an enabler to lean startups. There are lots.
socalTECH
APRIL 1, 2010
Earlier this week, Los Angeles-based Burstly (www.burstly.com) announced that it had raised $1.8M in a venture round from GRP Partners and Rincon Ventures, for the firm's mobile ad management platform. Mark Suster lead GRP's investment in the firm, and Jim Andelman led Rincon's investment. Our space is pretty young.
Both Sides of the Table
MAY 19, 2010
Our guest this week on #TWiVC was Dana Settle , partner at Greycroft Partners , a venture capital firm with offices in New York and Los Angeles. We also talked about the emergence of New York City as the “hot” new area of entrepreneurship, VC and innovation driven by the quantification of the online advertising industry.
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