Advertising Brentwood Platform Product 
Both Sides of the Table
MARCH 12, 2013
Greg was the first person to share with me the insights of mobile conversion and why with a simpler product selection and conversion funnel they would get higher conversion on mobile than on the web. He was also the first one to challenge my conventional wisdom that it made no sense for tech companies to advertise on television.
Both Sides of the Table
FEBRUARY 17, 2010
But like lemmings, every company in the market rushed to proclaim they were launching WAP versions of their products. Before you let me have it let me say I am a FanBoy of Apple products. I own an iPod Touch (not an iPhone – my house in Brentwood gets literally ZERO AT&T bars). They may do this / they may not.
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