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Rubicon Project Buys SiteScout

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Los Angeles-based Rubicon Project , the online advertising optimization firm backed by Clearstone, Mayfield, IDG, and Peacock Equity Fund, announced this morning that it has acquired SiteScout , a Seattle-based firm providing malware security technology. Financial terms of the buy were not announced. READ MORE>>.

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Rubicon Hires Two Execs

socalTECH

Rubicon develops online advertising optimization software and related services, and is backed by Clearstone Venture Partners, Mayfield Fund, IDG Ventures and the Peacock Equity Fund. Tags: rubicon project advertising publishing executive software. READ MORE>>.

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Rubicon Project Bolsters Executive Ranks

socalTECH

Los Angeles-based online advertising firm Rubicon Project is significantly boosting its executive ranks today, saying that it has named a new CTO, General Counsel, and SVP of Product Management to the firm.

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Geodelic Rolls Out Clear Channel App for Android

socalTECH

Santa Monica-based Geodelic , the developer of mobile location information applications headed by Rahul Sonnad, has rolled a new mobile application from Clear Channel. Powered by Geodelic's software, the FLYsmart application includes such airports as LAX, SFO, JFK, Chicago Midway, and other airports. READ MORE>>.

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Rubicon Project Opens London Office

socalTECH

Santa Monica-based internet advertising firm the Rubicon Project said Thursday that the firm has officially opened up its London offices, and hired on a Director to handle UK publishers. Tags: rubicon project executive international london advertising optimization software. READ MORE>>.

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Rubicon Project Makes Two Hires

socalTECH

Los Angeles-based Rubicon Project, which develops online advertising optimization software, announced this morning that it has hired on two executives to the firm. Rubicon Project develops technology used to optimize advertising revenues for web publishers. READ MORE>>

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Rubicon: CPMs Flat, Seeing Revenue Growth

socalTECH

Los Angeles-based Rubicon Project , the venture funded online advertising effort run by Frank Addante, is reporting this morning that advertising CPMs were flat in Q4, even as the firm said it had an 30 percent growth in revenue across its publishers. Tags: project rubicon report advertising. READ MORE>>.