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And finally, Scott demonstrated his internal management tool for managing the metrics of his business. Incubated by Clearstone Ventures in 2008. A demand side advertising platform which allows advertisers to bid on individual ad impressions in real time, based on the site and who would see it. It’s awesome.
Speakers listed: Brock Pierce – Digital currency pioneer investing in Bitcoin, games, and online gambling businesses; Clearstone Global Gaming Fund. The company hopes to prepare advertisers for varying screen sizes. Peter Csathy – CEO Manatt Digital Media Ventures, accomplished media and digital media entrepreneur.
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