Advertising, Incubator and SEM - Southern California Tech Central

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How to Decrease the Odds That Your Startup Fails

Both Sides of the Table

MARCH 25, 2016

If you create a business and start building products and go into an incubator or raise angel/seed money and don’t think about Market Size and Market Structure I only have one question: Why? You may have paid marketing: SEM, Social Media Ads, Banner Ads, email lists, etc. Will a third-party pay (advertisers, data companies)?

Startup

Startup Marketing Study SEO

Your Product Needs to be 10x Better than the Competition to Win. Here’s Why:

Both Sides of the Table

MARCH 11, 2011

I thing I’ve learned over the years is that technology purists hate advertising even when it is that revenue stream that truthfully drives much of our industry. Not because they didn’t want to do Pay-per-click (they are huge buyers of SEM) but because they didn’t want other people to know what they paid for clicks!

Competition

Competition Idealab Product CitySearch

How to Decrease the Odds That Your Startup Fails

Your Product Needs to be 10x Better than the Competition to Win. Here’s Why:

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