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Citysearch Unveils Local Ad Network

socalTECH

West Hollywood-based Citysearch , the online business guide owned by IAC, said late Friday that it has created a new advertising network called CityGrid. Tags: citysearch online advertising local network citygrid. READ MORE>>.

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Citysearch Expands Ties With Idearc

socalTECH

West Hollywood-based Citysearch , the local online business guide owned by IAC, said Thursday that the firm has expanded its relationship with yellow pages publisher Idearc Media. Citysearch said it will integrate performance-based advertising from Idearc's Superpages.com site into its publishing network. READ MORE>>.

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Interview with Matthias Galica, ShareSquare

socalTECH

The objects we are focused on are out-of-home advertising. That's the big opportunity for us, out of home advertising, to make it engaging, and ultimately, measurable. Once we get to scale, it will start generating a network effect. Who uses your service, and why? In that market, there are literally no ROI metrics.

Startup 220
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Interview with Brian Norgard, Namesake

socalTECH

Norgard has been keeping Namesake close to the vest, but we were able to visit him at the firm's headquarters in West Hollywood, where he gave us an overview of what the firm is doing. Dan and I, my co-founder, obviously have social networking and advertising backgrounds. And, it is a social network.

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Female Founders and CEOs | Talia Goldstein of Three Day Rule

Tech Zulu Event

After college I came back to Los Angeles to work in the advertising industry. Soon I moved towards TV and worked at large networks like, VH1, CMT, and E! A few months later we did a party on The London’s rooftop (in West Hollywood) for over 500 people. Talia, tell me a little about yourself. Entertainment.