Remove Advertising Remove SaaS Remove Santa Barbara Remove Technology
article thumbnail

TrackStreet Takes $5.1M For Brand Protection

socalTECH

Santa Barbara-based TrackStreet , a developer of brand protection software, has raised $5.1M According to TrackStreet, it is developing brand protection technology, which uses artificial intelligence and automation to help brands monitor brand, MAP (minimum advertised price), and resale pricing violations. READ MORE>>.

article thumbnail

TrackStreet Takes $2M For E-Commerce Monitoring

socalTECH

Santa Barbara-based TrackStreet , a developer of software to help manufacturers monitor their channel and e-commerce sites--and in particular, minimum-advertising-price (MAP) policies--has raised $2M in seed funding, the company said Wednesday.

Commerce 124
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Interview with Elizabeth Cholawsky, HG Data

socalTECH

For this morning's interview, we caught up with Elizabeth Cholawsky , the new CEO of Santa Barbara-based HG Data (www.hgdata.com), which develops software which helps marketers and salespeople understand the "technology stack" of their potential customers and prospects. Elizabeth Cholawsky: I never lost my ties to Santa Barbara.

article thumbnail

Interview with Mark Suster, GRP Partners

socalTECH

The new fund is focused entirely on technology companies. A large amount of this new fund, somewhere between 20 and 30 percent, is focused on technology in the financial services sector. So we're focused on technology, and financial services. That was quite a prominent exit for us.

article thumbnail

Playing the Long Game in Venture Capital

Both Sides of the Table

innovated in social media advertising and for a variety of reasons wasn’t ultimately successful and went to zero. All four companies were in Los Angeles (or adjacent … Santa Barbara) and our community has now matured and regularly produces billion dollar+ outcomes. The second “exit”?—?Adly?—?innovated And the fifth?—?society?—?also