Advertising SEM Social Media Writing 
Both Sides of the Table
MARCH 25, 2016
The questions that a VC mulls before writing a check are precisely the questions you should be asking yourself. You may have paid marketing: SEM, Social Media Ads, Banner Ads, email lists, etc. Will a third-party pay (advertisers, data companies)? Market Size. It it just more time that they save? Efficiency?
Both Sides of the Table
MAY 15, 2010
Clearly a startup should consult its lawyer before filing or not filing.But the attorneys I relied on to write this piece told me that they’ve done lots of Section 4(2) deals in the past, and would recommend it to clients who had relatively simple financing agreements (not tranched-out, not too many investors, etc.) OTHER DEALS.
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