Altadena Develop Product Venture Capital 
socalTECH
MARCH 3, 2010
Altadena-based Perfect Market , which is developing technology to help publishers monetize their long tail content, confirmed today that it has raised $6M in a Series C funding round. The firm said the round was led by Tribune Company, and also included Trinity Ventures, Rustic Canyon Partners, and Idealab. READ MORE>>.
socalTECH
OCTOBER 20, 2011
That's the story at Altadena-based Unified Dispatch , which was recently sold to the On-Demand Division of Veolia. In terms of tactics, we went from 20-odd people at the company to just three people, myself and two developers. We had a lot of full time developers who were young and talented, but hadn't been given direction.
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