socalTECH

SEPTEMBER 23, 2008

Ian Swanson: Sometrics is a social analytics and advertising company. My partners and I were all involved in the social media space in one fashion or another. I worked at Userplane, building social applications for sites like MySpace. We're very interested in the gaming space, and how it ties into social networks.

Social Media 113

Social Media Advertising Social Network Userplane 113

socalTECH

SEPTEMBER 23, 2008

Ian Swanson: Sometrics is a social analytics and advertising company. My partners and I were all involved in the social media space in one fashion or another. I worked at Userplane, building social applications for sites like MySpace. We're very interested in the gaming space, and how it ties into social networks.

Social Media 100

Social Media Advertising Social Network Userplane 100

Both Sides of the Table

OCTOBER 29, 2009

not all the other applications that were competing for user attention in Facebook). So we ended up with “real-time streams&# in Twitter, Facebook, MySpace, Blip.FM, etc. If anybody is to show ads you then need to decide: banner ads (how’d that go for MySpace?), Just ask MySpace. contextual text ads (e.g.

Ideas 286

Ideas Advertising Google Technical Review 286