socalTECH

JANUARY 22, 2009

Santa Monica-based Zag , which has developed an automobile configuration and buying service for affinity organizations like credit unions and automobile organizations, has a funding round of undisclosed size. The firm recently spun out True Car, an automotive pricing information site. READ MORE>>.

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Zag Funding Tech Coast Angels Arcturus 100

socalTECH

SEPTEMBER 10, 2008

Santa Monica-based Zag, the online car buying software firm headed by former CarsDirect CEO Scott Painter, has spun out a new company called TrueCar, the firm said late Wednesday. According to TrueCar, it will provide information about new car pricing, using the actual price people have paid for cars.

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Zag Truecar CarsDirect Arcturus 133

socalTECH

JANUARY 22, 2009

in a funding round. Apparently, the company was a victim of TechCrunch's Arrington's crusade against PR embargoes, and disclosed the funding based on an embargoed draft. Zag is venture backed by Anthem Ventures, Arcturus Capital, Capital One, Capricorn Management, GRP Partners, and the Tech Coast Angels, along with USAA.

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Zag Tech Coast Angels Arcturus GRP Partners 100