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GRP Announces $200 Million Fund. Rebrands as Upfront Ventures

Both Sides of the Table

If you’ve been following the press about VC funds you’ll know this is no small feat. Second, we are announcing officially that we are moving our offices from Century City to Santa Monica. Well, the venture capital industry has changed a lot in the past 20 years … and we have too.

Funding 343
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Some Thoughts on Branding Startups and Communities

Both Sides of the Table

In his blog he says, “I responded that I thought it was stupid. not near the beach): Factual, founded by Gil Elbaz who built AdSense [Century City]. Think about venture capital. Those that were around 30+ years ago never had to think about branding – there were hardly any other VCs.

Startup 304