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How Chippmunk Hopes To Use UX To Rise Above The Coupon Crowd

socalTECH

Is there an opportunity to rise above the crowd, and become a leading player in the industry for a startup? One local startup, Chippmunk (www.chippmunk.com), hopes so, and believes that focusing on user interface design will help it win over its competitors. Brian Nickerson: I started out at Yahoo, in their search group.