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Mature Companies Can Learn Many Things From Startups

Startup Professionals Musings

Microsoft spent a huge amount of time and money with software developers for applications, and with hardware manufacturers to support multiple PC platforms. Now CIOs, as well as consumers, buy their next computer based largely on an image set by marketing. That’s real viral marketing.

IBM 82
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How Bill Gates Was A Role Model For New Entrepreneurs

Startup Professionals Musings

Microsoft spent a huge amount of time and money with software developers for applications, and with hardware manufacturers to support multiple PC platforms. Now CIOs, as well as consumers, buy their next computer based largely on an image set by marketing. That’s real viral marketing.

IBM 169
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I Knew Bill Gates When He Was a Regular Guy

Startup Professionals Musings

Microsoft spent a huge amount of time and money with software developers for applications, and with hardware manufacturers to support multiple PC platforms. Now CIOs, as well as consumers, buy their next computer based largely on an image set by marketing. That’s real viral marketing.

IBM 85