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Jetpack Gives a Boost to Mobile and Rich Media Advertising

Tech Zulu Event

Until recently, three legacy providers (Sizmek, PointRoll and Google’s DoubleClick) have dominated the rich media market. That same team founded the popular site Buzznet, which became BuzzMedia and is now known as SpinMedia. billion, and on a much smaller scale, Undertone’s recent acquisition of mobile ad provider Sparkflow.