socalTECH

MARCH 13, 2018

Los Angeles-based advertising exchange and technology developer OpenX said on Tuesday that its net revenues rose to $172M in 2017, as it saw 20 percent growth in its revenues for the fourth quarter. OpenX said the growth came from its mobile, video, and quality initiatives. OpenX is led by CEO Tim Cadogan.

OpenX 124

OpenX .Net Advertising Los Angeles 124

socalTECH

FEBRUARY 7, 2013

Gradient X , the online mobile marketing and advertising technology developer backed by GRP Partners, Rincon Venture Partners, Crosscut Ventures, Founder Collective, Double M Capital, Baroda Ventures, Siemer Ventures, and others, has snapped up some talent from OpenX with its latest hire. READ MORE>>.

OpenX 223

OpenX CTO Hire GRP Partners CIO 223

socalTECH

JUNE 20, 2012

A trio of online advertising vets are heading up a new, mobile advertising firm, Gradient X , which said this morning that it has raised $3.75M in a seed financing round. Baumgart is the former Chief Strategy Officer at Adconion Direct, Mattern was co-founder and Chief Technologist at Rubicon Project, and Lum was Head of Engineering at OpenX.

Mobile 140

Mobile OpenX GRP Partners Advertising 140

socalTECH

JUNE 27, 2013

Santa Monica-based Gradient X , the programmatic mobile advertising startup backed by GRP Partners, Rincon Venture Partners, Crosscut Ventures, Founder Collective, Double M Capital, Baroda Ventures, Siemer Ventures, Walter Kortschak (Summit Capital), and Mark Suster, said today that it has exited its beta.

GRP Partners 168

GRP Partners OpenX Santa Monica Advertising 168

socalTECH

NOVEMBER 19, 2013

Josh Brooks , OnTheRunTech.com dba Post Cards On The Run (Los Angeles, mobile apps). Tim Cadogan , OpenX (Pasadena, advertising). Sean Callahan , SlimSurveys (San Diego, mobile apps). Greg Cohn , Burner (Los Angeles, mobile app). Sam Friedman , ParkMe (Santa Monica, mobile apps).

Southern California 279

Southern California SoCalTech Dollar Shave Club Santa Monica 279

Both Sides of the Table

JUNE 12, 2010

We had a special edition of This Week in Venture Capital this week shooting out of the Next New Networks offices in New York. Our guest was Mo Koyfman of Spark Capital. The Spark Capital website (it’s one of my favorites). Current round: $10mm in Series B by Norwest (lead), Storm Ventures and Adams Capital. Other Deals.

Venture Capital 217

Venture Capital Capital Metrics Competition 217