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Sponsor post: Discount to tomorrow's DFR, and win a ticket to digiday:APPS

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Join us as we kick off the holiday season in grand style and bestow the Digital Family Outstanding Achievement Honor on Scott Painter, Founder of CarsDirect and Entrepreneur. Toyota, Pizza Hut, NBA, Fandango, and More Share Their Success Stories with Mobile and Social Apps. Use discount code: DFR30 to receive $30 price. REGISTER TODAY!

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This Week in VC – Scott Painter, CEO of Zag & TrueCar

Both Sides of the Table

Scott’s first big foray into industry-changing companies came with CarsDirect, an IdeaLab company where he was the initial founder & CEO. Company plans to use the capital to build out sales and marketing and r&d. -a Includes content mobile guides, ie. a fbFund winner. Competitors: Omniture , Webtrends.

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Want to Start a Technology Company in LA?

Both Sides of the Table

You can hire a talented head of marketing, business development, technology and sales. You need to for conferences, business development and often for sales. Scott Painter , founder of CarsDirect has created two new generation LA startups (Zag and TrueCar, both backed by GRP Partners). So it’s always a trade-off.

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Can You Really Build a Great Tech Firm Outside Silicon Valley?

Both Sides of the Table

Look beyond California and you have group purchasing (GroupOn in Chicago, LivingSocial in Washington DC), private sales (Gilt Groupe in NY, HauteLook in LA), artisan marketplaces (Etsy in NY), eCommerce (Amazon in Seattle) and on and on. In San Diego you have Qualcomm so an entire mobile industry has been spawned.