Case Study Equity Pricing Writing 
socalTECH
MAY 25, 2016
We'd do a Series A, and participate in the Series B, but when companies hit breakout, we would call a late stage VC and have them price the deal, and do all of that. We can now write $20M, $25M, and $30M checks to existing, breakout companies in our portfolio. Each and everyone is creating their own equity scenario.
SoCal CTO
JANUARY 5, 2011
Both Sides of the Table , July 22, 2010 An updated Digital Trends presentation - Jeff Hilimire , June 2, 2010 I do what I hate - Jessica Mah , January 7, 2010 Startup Equity Allocation - charliecrystle.com , January 11, 2010 When good investment decisions end up backing more women CEOs: Conversation with Cameron Lester at Azure Capital.
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