Century City CIO Startup Technology 
Both Sides of the Table
MARCH 17, 2010
And we’re left with a city with idyllic weather, major commerce, the media center of the world, and a great emerging technology scene. But we have a great city for building technology companies. You can find very talented technology executives. But we do have great technology developers. Get over it.
Both Sides of the Table
APRIL 17, 2012
Brad wrote up his answer here – you should read it because it’s very instructive for how I believe communities ought to think about naming conventions. I recommend that you start by writing down the attributes you would want people to think about when they think about your brand. This is the list I would start with.
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