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Some Thoughts on Branding Startups and Communities

Both Sides of the Table

APRIL 17, 2012

I recommend that you start by writing down the attributes you would want people to think about when they think about your brand. ZestCash, founded by Douglas Merrill, former CIO of Google [Hollywood]. Deviant Art, led by Angelo Sotira, which is one of the largest online communities on the Internet [Hollywood].

Startup 304
Startup Venture Capital Los Angeles Woodland Hills 304
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Can You Really Build a Great Tech Firm Outside Silicon Valley?

Both Sides of the Table

FEBRUARY 15, 2011

My daily coffee meetings are not surrounded by the Hollywood elite with discussions of scripts, scenes and casting. That’s convenience when your VC is hoping to write the next $20 million check. And of course you have Hollywood. Douglas Merrill, the former CIO of Google, is building his next company, ZestCash in LA.

Venture Capital 313
Venture Capital Southern California Google Startup 313
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