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Some Thoughts on Branding Startups and Communities

Both Sides of the Table

Brad wrote up his answer here – you should read it because it’s very instructive for how I believe communities ought to think about naming conventions. I recommend that you start by writing down the attributes you would want people to think about when they think about your brand. This is the list I would start with.

Startup 304
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New Bootstrap Fund Pulls Itself Up in World of Health IT Deals

Xconomy

They wanted to combine Hinshaw’s experience in starting and growing health IT startups with Balgrosky’s expertise in strategic IT planning and overhauling healthcare IT networks—but without getting too deeply involved. They came to San Diego in 1996, when Scripps Health hired Balgrosky as CIO and senior vice president.

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Want to Start a Technology Company in LA?

Both Sides of the Table

I was recently interviewed for an article that appeared in Fast Company titled, “ Why you should start a business in LA.&# If you’re interested in the topic it’s worth a read, but I thought I’d elaborate on the topic since it comes up all the time. We have universities like CalTech, UCLA, USC and many more.

Company 290
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Can You Really Build a Great Tech Firm Outside Silicon Valley?

Both Sides of the Table

We have world-class universities like Caltech, UCLA, USC and more. When you’re one fund and have $600 million to invest it’s easier to take that kind of risk. LA generally doesn’t have an appetite for this kind of ‘swing-for-the-fences’ investment at early stages – and neither does your town.