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The eCommerce Game Goes to Austin

Tech Zulu Event

The afternoon, with Tech Wildcatters ‘ Gabriella Draney and a handful of still-stealth eCommerce ventures, solidified that the industry of commerce is in Texas. Home of the review Bazaarvoice. Coupon King RetailMeNot. Two of the top 5, perhaps the top 3 (?0, Offline engagement platform EyeQ. Texas and eTail.

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How to Solve the Biggest Frustration Marketers Have With Social

Both Sides of the Table

What you really want to know is which campaigns drove “bottom of funnel activities” such as: Purchases, newsletter signups, subscribers, comments and so forth in the same way you’d be tracking this on Google Analytics for your SEO / SEM campaigns, direct referrals, etc. Today awe.sm The other major pilot customer was.

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