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How to Measure & Track Marketing

Jason Nazar

I’ve been a part of dozens (maybe hundreds) of product launches And in each of these cases I ask my team to put together a simple dashboard of a small set of metrics for our paid and free products that let me know the success of our efforts. For startup entrepreneurs, you can also track these metrics with Google analytics.

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How to Measure & Track Marketing

Jason Nazar

I’ve been a part of dozens (maybe hundreds) of product launches And in each of these cases I ask my team to put together a simple dashboard of a small set of metrics for our paid and free products that let me know the success of our efforts. For startup entrepreneurs, you can also track these metrics with Google analytics.

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8 Strategies For Sustaining Momentum In Your Startup

Startup Professionals Musings

New entrepreneurs, especially technical ones, are excited by early adopters, and tend to focus on their feedback, which will always suggest more product features and options. It’s important to define your growth strategy, document it, communicate it to your team, and align metrics and employee rewards to target goals.