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GumGum Makes Images Profitable for Publishers

Tech Zulu Event

FEBRUARY 18, 2013

Early on GumGum began to experiment with overlaying rich media ads through Flash with photos until technology progressed and they moved over to Javascript. Though competitors have sprung up, Tanz welcomes the competition to help define the market. Much bigger. GumGum has two clients, the ad agencies/brands and the publishers.

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Advertising Santa Monica Startup Content 98
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How to Work with Lawyers at a Startup

Both Sides of the Table

JANUARY 21, 2010

Your cousin specializes in entertainment law – that’s different. I know he’s smart but you wouldn’t hire a Javascript developer to do your database design – would you? But make it competitive. Here’s a hack for you. And I ask them to tell me in advance if it bubbles up.

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