Your Product Needs to be 10x Better than the Competition to Win. Here’s Why:
Both Sides of the Table
MARCH 11, 2011
It was a pleasure to write them myself. He presented the idea at the TED conference in the mid 90′s and was literally boo’d while he was on stage. He wanted to build direct customer relationships to get product feedback but only 2% of customers would ever return their registration cards. Overture (Goto.com).
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