Startup Professionals Musings

JANUARY 6, 2011

If challenged, the founder usually cites the Facebook business model (free service to users, revenue from ads), but forgets that Facebook has had several hundred million in funding, and has been profitable only in the last two years. Don’t count on that to fund your startup. For advertisers, this is called cost per click (CPC).

Advertising 90

Advertising CPC Funding Startup 90

Startup Professionals Musings

MARCH 12, 2012

If challenged, the founder usually cites the Facebook business model (free service to users, revenue from ads), but forgets that Facebook has had several hundred million in funding, and has been profitable only in the last couple of years. Don’t count on that to fund your startup. For advertisers, this is called cost per click (CPC).

CPC 106

CPC PPC Startup Advertising 106

Startup Professionals Musings

JULY 10, 2015

While you are doing all this work, of course, you need deep pockets to fund all your efforts, content and growing website hosting fees. When Facebook did it a few years ago, the company used more than $100 million in venture capital funding before it became profitable. For the advertiser, this is the cost-per-click (CPC) model.

Advertising 99

Advertising PPC CPC Sites 99