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I Just Invested in @Burstly, a Mobile Ad Management Company

Both Sides of the Table

It broke the hegemony that the carriers had over software on mobile phones and the industry will forever be changed (for the better) for this. But I believe it’s a very comprehensive solution and our due diligence with large app developers confirmed as much. banner ads on a CPM, CPC or a Cost-Per-Install [CPI] basis).

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