Custom Development Idealab Web Yahoo 
Both Sides of the Table
APRIL 15, 2010
Bill Gross is the man responsible for the overwhelming amount of monetization on the web. billion to Yahoo! He’s behind IdeaLab and has created many interesting companies including innovating in solar energy ( eSolar ) and electric cars ( Aptera ). Because GoTo.com was his idea. Overture sold for $1.6
Both Sides of the Table
MARCH 11, 2011
To say he has had an impact on the web would be an understatement. GoTo.com went on to ink huge distribution deals with Microsoft, AOL & Yahoo! Overture was sold to Yahoo! He wanted to build direct customer relationships to get product feedback but only 2% of customers would ever return their registration cards.
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