Customer Pricing Technical Review Truecar 
Both Sides of the Table
FEBRUARY 9, 2013
I researched the pricing of the car at TrueCar – not because we’re an investor – but because it gives you complete price transparency over what other people in your area paid for a car. “Invoice price” is an equally meaningless marketing tool. It got me thinking about the tech industry.
Both Sides of the Table
JANUARY 16, 2012
I get approached about clean tech or biotech periodically – I don’t focus on these. In ad tech there’s Seth Levine at Foundry Group and both Dana Settle & Ian Sigelow at Greycroft. So winning means they’re paying the highest price. Right for my stage? Focused on my industry? (I
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